BEST IN BEAUTY PODCAST

By: BEST IN BEAUTY PODCAST
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  • Summary

  • An Edgeless Beauty Pro Production
    © BEST IN BEAUTY PODCAST
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Art Economics Management
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Episodes
  • 10: TREATING SKIN OF COLOR WITH JOELLE LEE

    10: TREATING SKIN OF COLOR WITH JOELLE LEE
    Sep 13 2023
    Today on the show we welcome JoElle Lee. Celebrity Esthetician, Skin Color Expert, and Educator. As someone who always had a passion for beauty and a desire to serve others, she recognized that a career in esthetics would allow her to marry both of her passions. More than 20 years later, that hunch proved correct. Today, JoElle can be found conducting personalized skin care consultations, serving as keynote speaker at industry events, teaching classes around the country on the topic of multicultural skin, and sharing her expertise via her webinars, online courses, and social media channels. She is the author of two books, Esthetician on a Mission, Business Building Workbook and Multicultural Skin Treatments: Learn How to Effectively Treat Skin of Color Using Chemical Peels and Laser Treatments, which has become a trusted guide for those treating diverse client populations. JoElle has been featured in numerous national consumer publications and a guest on radio programs around the country and recognized for being the former personal esthetician to First Lady Michelle Obama during her time in the White House, so we are thrilled to have her on The Best in Beauty Podcast today. JoElle specializes in No Downtime Chemical Peel Treatments, Customized Corrective Facial Treatments, and a wide range of Laser Treatments when treating skin of color which she shares more on techniques on the show. She feels there is a gap in basic esthetic training and education when it comes to treating clients of color, which is a big discussion in our industry right now and we’re thrilled to extend it to our own audience through our show. JoElle has dedicated her career to creating more innovative treatment methods that address the most common skin conditions of these clients that have proven to deliver long-lasting results without the worry of complications and downtime. She takes a natural "inside out" integrative approach by combining non-invasive treatments and products without harmful chemicals to achieve healthy beautiful skin and "Beautiful Skin Begins Within" is the premise that JoElle Lee's treatments and methods are founded. JoElle believes that there is a gap in basic esthetics training when preparing estheticians to work in the skincare industry, especially for those wanting to have their own business. We also get into the importance of learning, getting properly trained on machines and services while following the Fitzpatrick Skin Classification Chart correctly. Over the years, JoElle has helped many estheticians and small businesses in the industry to solve complex problems and increase their bottom lines. With her straightforward, no-nonsense approach JoElle's philosophy is to first, uncover the learned negative beliefs or negative thinking that has created a barrier or obstacle in your business and tear that wall down. Followed by uncovering the hidden assets, underperforming activities, and undervalued possibilities of your business. JoElle teaches effective and more profitable marketing strategies and how to stand out from the competition.  Many of her ideas and strategies have been implemented and led to not only increased profits but a more diverse loyal clientele. We cannot wait for you to hear out incredible conversation with Joelle Lee. Please let us know your thoughts on today’s episode over on Apple Podcasts. That is where you can rate, review, and subscribe for more of our content. To learn more about JoElle, her brand, books, and services visit joellelee.com today! CONNECT WITH EDGELESS BEAUTY PRO Website: https://edgelessbeautypro.com/ LinkedIn: https://www.linkedin.com/company/edgeless-beauty-pro/ Instagram: https://www.instagram.com/edgelessbeauty_pro/ Facebook: https://www.facebook.com/edgelessbeautyprofessional
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    40 mins
  • 9: HOW TO DEVELOP A SUCCESSFUL SPA MENU

    9: HOW TO DEVELOP A SUCCESSFUL SPA MENU
    Jun 28 2023
    Tune in today as we chat with Erin Meyer about what it takes to develop a successful spa menu. Erin is the Spa Director at the Four Seasons Hotel Seattle Spa, managing a team of Massage Therapists, Estheticians and Nail Technicians in Washington’s only 5-star hotel. With 12 years of experience in the beauty and wellness industry, she has worked primarily in southeastern Wisconsin, along with Southern California. Her previous roles have ranged from Salon/Spa Management, Sales, Marketing, and Education. It is safe to say she knows a thing or two when it comes to this subject. Today we will be learning the key factors for developing a great spa menu. From learning the demographics in your area to the benefits of client research, we are talking about it all. There are certain questions you should be asking yourself when putting together a spa menu. What do we want to be known for? What should our niche be? What trends do we want to take part in? We will go over all of these for you today. Some other topics we discuss our possibly incorporating a seasonal menu, the importance of rearranging your retail space, as well as some key team takeaways. Did you love today’s episode? We would love to know your thoughts! Head to Apple Podcasts to rate, review, and subscribe today! We would truly appreciate it. CONNECT WITH EDGELESS BEAUTY PRO Website: https://edgelessbeautypro.com/ LinkedIn: https://www.linkedin.com/company/edgeless-beauty-pro/ Instagram: https://www.instagram.com/edgelessbeauty_pro/ Facebook: https://www.facebook.com/edgelessbeautyprofessional
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    22 mins
  • 8: WHY OBSERV520X IS CHANGING THE WAY WE LOOK AT SKIN

    8: WHY OBSERV520X IS CHANGING THE WAY WE LOOK AT SKIN
    Jun 15 2023
    Today we are talking with Isabelle Thorrez, a Sales and Marketing Executive with Sylton which is the company who manufactures the incredible devices we are discussing today. We chat about what is happening under your skin and how these devices show us the proof as it is shown to us in the pictures from the service. From increasing revenue in your business to the return on the investment. We are getting into it all. We also learn a little bit about the owner and his passion for inventing and how that journey came about. Such an interesting and powerful story. Isabelle and I also share more on the different modes available and what their purpose is when using both the 320 and 520. Such great information in this short and sweet episode. Did you love today’s show? We would love to know your thoughts! Head to Apple Podcasts to rate, review, and subscribe today! We would truly appreciate it. ABOUT ISABELLE Isabelle has been a part of Sylton’s Team since October 2022 and has played an integral role in many facets of Sylton’s efforts to grow ever since launching business back in July of 2022. Not only does she do inside sales for Sylton, but she is also involved in their marketing as well. Isabelle graduated from Grand Valley State University in 2020 with a marketing degree and is also involved in the health and wellness world after getting her certificate for holistic health coaching back in 2021. From there, her passions for sales and wellness came together into one since she loves the holistic end of skincare, and the Aesthetics market is something she has thoroughly enjoyed being involved in and learning more about. She looks forward to all the upcoming events Sylton will be a part of in the future and her ability to grow alongside the business. CONNECT WITH EDGELESS BEAUTY PRO Website: https://edgelessbeautypro.com/ LinkedIn: https://www.linkedin.com/company/edgeless-beauty-pro/ Instagram: https://www.instagram.com/edgelessbeauty_pro/ Facebook: https://www.facebook.com/edgelessbeautyprofessional
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    19 mins

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