Episodes

  • 25. Jason Perelson: Nothing Exists And Everything Is Made Up
    Sep 9 2024

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    Jason Perelson is one of the co-founders of creativeXpeople and co-designer of the new ThinkPlaceX business in Australia, both innovative models to shape human experience. Jason is a leading thinker in human behavior, creativity as innovation strategy, and positive change. He is the Chair of the advisory board to the Australian Capital Territory’s Chief Minister, an external advisory board member of the Centre for a Better Canberra think tank at the University of Canberra, and a sought-after advisor to senior leaders across government and the private sector for impactful change and human experiences with creativity.

    On today's episode, we cover:

    • Jason's favorite brew (01:59)
    • Nothing exists and everything is made up (04:46)
    • Challenging what we perceive as truth (06:30)
    • The Made-Up Framework for creative thinking (13:46)
    • Jason's hot take on undervalued creativity (30:02)
    • Final thoughts and takeaways (33:05)

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    36 mins
  • 24. Garik Tate: Adopting AI-Powered Business Growth to Scale Beyond Limits
    Aug 22 2024

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    Garik Tate is an AI Futurist, Investor, and AI Strategy Consultant. His expertise lies at the intersection of AI, IQ, and EQ. He makes companies more valuable to institutional buyers and increases their profits with AI.

    With over a decade of experience as a successful entrepreneur, Garik has founded companies spanning Software Development, Outsourcing, and Publishing. Notably, he has led and nurtured organizations to a team size of 75 employees.

    Garik is a sought-after speaker on AI’s future, and its practical application in business. His expertise and passion for the subject have earned him a reputation as a respected voice in the AI community, and he is often sought out by companies looking for advice on how to leverage the power of AI to drive growth and success.

    On today's episode, we cover:

    • Garik's favorite brew (02:06)
    • How to leverage AI for cold outreach (03:24)
    • Using AI to develop business for good (13:13)
    • Defining what AI is as a technology and how it's evolving (21:34)
    • Garik's hot take on AI and jobs (24:24)
    • Final thoughts and takeaways (27:13)

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    Visit aicoldoutreach.com

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    31 mins
  • 23. Ann Carden: Turning Connections Into Clients On LinkedIn
    Aug 19 2024

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    Ann Carden is a Strategic Business Growth Consultant and CEO of A. Carden Inc., and founder of the “Expert In You” brand and Influence Marketing & Media Agency. She is a 3x Author & #1 Int. Bestselling Author, Speaker, podcast host, and magazine publisher. Ann has over four decades of business, marketing, and sales experience. Working as a consultant/coach since 2010, Ann has helped hundreds of coaches, consultants, and service businesses add hundreds of thousands and millions of dollars to their business in over seventy industries.

    On today's episode, we cover:

    • Ann's favorite brew (1:32)
    • The best platforms for lead generation (3:16)
    • Pro tips for using LinkedIn as a lead gen goldmine (6:01)
    • How to grow a professional service business (22:52)
    • Ann's hot take on finding new career opportunities (25:55)
    • Final thoughts and takeaways (26:45)

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    Visit annlcarden.com

    Join Ann's B2B coaching training program here

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    30 mins
  • 22. Virginia Buechel: How to Use Google For Small Business Marketing Success
    Aug 12 2024

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    Virginia Buechel is the Marketing Director of Rockaway Recycling. Virginia graduated with a degree in history with hopes of doing research in museums. After graduating, she was sucked into the marketing world by accident and hasn’t looked back since. Over the years, she has helped her family's business jumpstart into the digital age in an otherwise old-school industry in scrap recycling.

    On today's episode, we cover:

    • Virginia's favorite brew (1:21)
    • What small business marketing success looks like (2:26)
    • Why Google is a powerhouse for SMB brands (8:07)
    • The Full Stack Marketer approach (13:56)
    • Virginia's hot take on YouTube marketing (20:37)
    • Final thoughts and takeaways (25:17)

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    Visit yourfullstackmarketer.com

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    27 mins
  • 21. Henry Wong: How to Tell a Winning Brand Story
    Jul 29 2024

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    Henry Wong is the President and Brand Strategist of Vyoo (pronounced ‘view’), a branding and content company based in Toronto. He has guided small upstarts and SMEs to 500 level companies. His roots spanning over 25 years include being Sr. VP. Creative Director for global ad agency, Saatchi & Saatchi. In addition to applying his award-winning mind to such clients as Toyota and Procter & Gamble, Henry has guided politicians, professional athletes, TV personalities as well as CEOs with their personal brands.

    On today's episode, we cover:

    • Henry's favorite brew (1:36)
    • What people get wrong about storytelling (4:04)
    • How to start a brand story (5:46)
    • Henry's book, 'Telling Your Story, Developing Your Brand' (7:31)
    • The challenges most brands are facing today (10:43)
    • Henry's hot take on AI and brands (15:48)
    • Final thoughts and takeaways (20:14)

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    Visit www.vyoobrand.com

    Get a copy of Henry's book, 'Telling Your Story, Building Your Brand'

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    22 mins
  • 20. Stephen Kopshaw: Transforming Business Success With the FREEDOM Framework
    Jul 22 2024

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    For over 17 years Stephen has been instrumental in shaping businesses, leveraging the F.R.E.E.D.O.M framework. The system seamlessly integrates logical decision making, focused on leadership and systematic improvements to drive results. Stephen’s unique gift lies not just in strategic planning but in forging powerful relationships that bolster organizational unity and enhance team efficacy.

    On today's episode, we cover:

    • Stephen's favorite brew (1:36)
    • Developing an entrepreneurial mindset as a volunteer firefighter (3:03)
    • How to approach leadership and communication as a business owner (11:57)
    • Four Pillars to Stephen's FREEDOM Framework (19:41)
    • Stephen's hot take on gurus and coaches (31:18)
    • Final thoughts and takeaways (35:22)

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    Visit www.metricmentorlabs.com

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    38 mins
  • 19. Mike Mannino: The Million Dollar Mindset For Scaling Real Estate Wealth
    Jul 15 2024

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    Over the past 9 years, Mike has built a business that flipped over 90+ houses and owns over 100 rentals by the age of 31. Creating multiple companies that generate over $1,000,000 in revenue, sold tens of thousands of copies of his book (making him an Amazon best selling author) , he is the founder of Real Estate Wealth Builders which is an educational company that helps real estate investors quickly scale their real estate business.

    On today's episode, we cover:

    • Mike's favorite brew (1:23)
    • Mike's journey into entrepreneurship (2:51)
    • Building community on Facebook (7:35)
    • Creating your own growth (12:54)
    • How the internet has changed business for the better (15:13)
    • Mike's hot take on reframing your mindset (16:36)
    • Final thoughts and takeaways (19:20)

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    Visit www.rewbuilders.com

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    24 mins
  • 18. Amanda Fox: How AI is Revolutionizing Copywriting, Not Replacing It
    Jul 8 2024

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    Amanda is a professional copywriter and ex-corporate marketer who wants brands to harness tech like AI in smart ways to create better content for their customers. Her marketing background spans hotels, casinos, beauty, apps and lifestyle brands and her passion is crafting persuasive sales copy.

    On today's episode, we cover:

    • Amanda's favorite brew (1:15)
    • How to safely use AI for content marketing (2:20)
    • Using ChatGPT as a content partner (5:31)
    • Global limitations on AI content generation (10:27)
    • Amanda's curated AI toolkit (16:10)
    • Amanda's hot take on AI in marketing (21:30)
    • Final thoughts and takeaways (28:20)

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    Visit cre8tivecopyuk.com
    Download The Copywriter's Formula: Tips for Exceptional Sales Copy Anyone Can Use

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    31 mins