Branding is an essential component of any successful business. It's not just a logo or a name; it's the sum of all the experiences and interactions that customers have with a company. A strong brand identity helps to establish trust and credibility with customers and can differentiate a business from its competitors. It can also help to create an emotional connection with customers, which can lead to increased loyalty and repeat business.  In short, branding is crucial for building a successful business, and companies that invest in creating a strong brand identity are likely to see significant benefits in terms of customer loyalty, market share, and profitability.

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Chris takes the reins in the Panic Room and invites a very special guest. Gold Coast Truck Rentals is Straight Up Digital's very first client. Josh started his business over 17 years ago and has worked extremely hard to make it the success that it is today.
Chris and Josh's businesses have been on similar growth trajectory's and they have both shared in the ups and downs of growing a business.

If you are looking for a quality truck rental company speak to Josh, he will make your move a dream.
Check them out at
https://www.trucks4rent.com.au/

Check out our website to see the services that we offer
https://www.straightupdigital.com.au/

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In this episode of Business from a Different Perspective we discuss the importance of Social Media for your business and why is a necessity.
Social Media isn't just the realm of teenagers and influencers and is actually, a very important part of your businesses marketing mix. Getting it right may seem daunting but it doesn't have to be, as a Digital Marketing Agency on the Gold Coast we have managed many business social media accounts and here we give you some inside tips how to make your social media stand out from the pack.

Check out our website to see the services that we offer
https://www.straightupdigital.com.au/

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Google essentially rules the world and as such the only way for your website to be a success is to play by their rules. In this episode we go down the rabbit hole that is SEO and explain without putting you to sleep the strategies that Straight Up Digital apply for their clients.

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A shift away from the traditional written content approach has opened up so many opportunities for the agency but more importantly our clients. We talk to Olivia Whichello our creative genius who is responsible for the video/photo strategy and discuss the benefits and also the hurdles with putting our clients in front of a camera.

Check out Straight Up Digital on all Social Media platforms and if you would like some more information check out www.straightupdigital.com.au

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Agency as a Service is an offering from SUD that is years in the making. Developed through necessity and a desire to ensure that our clients were getting the correct level of service, the model sees SUD assume all marketing responsibility for our clients. Through a collaborative approach we have been able to develop custom strategies to ensure that our clients are ahead of the game.

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In Episode 2 we talk about the customer experience and why a business would look at using Straight Up Digital as their marketing partner. Miriah is starting to find her groove and really ups her word output and Chris successfully records something without sneezing the middle of it. In all seriousness we dive deep into the service that the team at SUD offer and why we have landed on our Agency as a Service solution.

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Welcome to episode one of Business from a Different Perspective where you will go under the hood of Straight Up Digital. Digital Marketing is a forever evolving industry and we hope to give you an insight into our approach to digital marketing in 2022 and beyond. In this episode we introduce you to the three hosts, Chris, Miriah and Matt and discover their "WHY" and the difference that Straight Up Digital has made to their lives

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