• E491: Interview with Mark Boothe from Domo

  • Dec 6 2024
  • Length: 36 mins
  • Podcast

E491: Interview with Mark Boothe from Domo

Listen for free

View show details

  • Summary

  • In this episode, we dive deep into the world of marketing with Mark Boothe, Chief Marketing Officer at Domo.


    Mark shares insights on his journey into marketing and explains how Domo's AI and data platform helps businesses leverage their data effectively.


    He discusses key marketing strategies, including go-to-market approaches, demand generation, and content creation. Mark emphasizes the importance of reaching customers throughout their entire journey.


    The conversation covers hot topics like AI in marketing, metrics and KPIs, branding challenges, and product marketing misconceptions.


    Mark also provides a live demo of Domo's CMO dashboard, showcasing how data drives their marketing decisions.


    Finally, he shares valuable leadership lessons, stressing the importance of understanding individual motivations and helping team members succeed.
    Show More Show Less
Show More Show Less

What listeners say about E491: Interview with Mark Boothe from Domo

Average customer ratings

Reviews - Please select the tabs below to change the source of reviews.

Audible.co.uk reviews

Amazon reviews
No Reviews are Available