“Life is short. In the meantime, your health is, at the end of the day, your health is all you have." - Heather Bowers

Differentiating yourself through customer service is a tricky thing: it’s talked about so frequently that it can almost feel outdated focusing so much on the customer experience.

But, as my guest Heather Bowers from Lone Star Benefits shared with me this week, it’s still the best way to truly serve your clients in 2024.

Heather joined me from literally across the street, and we discussed what it’s like to be a business in Frisco, Texas, a rapidly growing city. Heather and I also discussed what it was like to take over the family business, as Lone Star was actually started by her father.

We also discussed how the industry has changed since she took over the business, dealing with compliance, and what future regulation may mean for healthcare.

Chapters:

00:00:00 Introducing Heather Bowers
00:12:09 Preserving The Family Business
00:16:18 Differentiating Through ACTUAL Customer Service
00:29:14 Taking Care Of Your Work, Family, and Personal Health
00:34:48 How Do We Get Members To Care About Health?
00:37:47 $10,000 Wellness Prize
00:40:13 Balancing GLP-1 Drugs with Lifestyle Changes
00:46:19 Navigating Compliance
00:53:39 Balancing Health and Passion in Business

Key Links for Social:

@SelfFunded on YouTube for video versions of the podcast and much more - https://www.youtube.com/@SelfFunded

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Listen on Apple Podcasts - https://podcasts.apple.com/us/podcast/self-funded-with-spencer/id1566182286

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Key Words:

#InsuranceIndustry #ClientRelationships #FriscoTexas #WorkLifeBalance #WellnessPrograms #EmployeeIncentives #WeightLoss #ComplianceRegulations #IndustrySolutions #PassionForWork #LongTermClients #SelfFunded #podcast

Insurance Industry, Client Relationships, Frisco Texas, Work Life Balance, Wellness Programs, Employee Incentives, Weight Loss, Compliance Regulations, Industry Solutions. Passion For Work, Long Term Clients, Self Funded, podcast