• Jay Berkowitz's Ten Golden Rules: The Secret to Attracting Clients Like a Magnet
    Sep 17 2024

    Are you tired of your law firm's marketing efforts falling flat? Meet Jay Berkowitz, the mastermind behind the Ten Golden Rules of law firm marketing. In this transformative episode, Jay reveals how to skyrocket your client acquisition game and build a thriving practice.

    Dive into the power of the Dream 100 strategy, a game-changing approach to networking that can open doors to your dream clients. Jay shares his own journey from Winnipeg to South Florida, including the inspiring story behind the iconic White Out tradition in sports.

    Discover how to leverage cascading content to maximize your marketing impact, repurposing one piece of content across multiple platforms. Learn the art of storytelling to engage and educate potential clients, and master the secrets of Google's Local Service Ads to boost your online presence.

    Whether you're struggling to attract clients or looking to take your firm to new heights, this episode is packed with actionable insights and real-life examples that will revolutionize your marketing strategy. Get ready to attract clients like a magnet and build the law firm of your dreams!

    Want to learn more from the marketing mastermind himself? Connect with Jay through these channels:

    • Website: www.tengoldenrules.com
    • Twitter: @JayBerkowitz
    • LinkedIn: Jay Berkowitz
    • Email: jbrokewoods@gmail.com

    Don't miss this opportunity to elevate your law firm's marketing game. Tune in to the full episode and let Jay Berkowitz guide you to success!

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    Brian Glass is a nationally recognized personal injury lawyer in Fairfax, Virginia. He is passionate about living a life of his own design and looking for answers to solutions outside of the legal field. This podcast is his effort to share that passion with others.

    Want to connect with Brian?

    Follow Brian on Instagram: @thebrianglass
    Connect on LinkedIn

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    49 mins
  • Conference Season is Upon Us... Here's How to Win It
    Sep 13 2024
    Ever wondered how attending a conference in person could revolutionize your legal practice? Tune in to uncover tried-and-true strategies for maximizing your time at legal conferences, inspired by my recent experience at the Lex Summit in Salt Lake City, Utah. I guarantee you'll leave with actionable tips on connecting with successful peers and obtaining the attendee list in advance to plan fruitful interactions that virtual CLEs simply can't match.

    Join me as I recount the proactive steps I took before a legal seminar, from sending my team the agenda to ensure pressing issues were addressed to putting away distractions for undivided focus. Learn the immense benefits of engaging with diverse attendees and gain insights on the vital role of creating an environment that retains talent within your firm. Whether you're a senior associate, a junior partner, or a law firm owner, this episode offers invaluable advice on fostering a fulfilling and supportive workplace.

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    Brian Glass is a nationally recognized personal injury lawyer in Fairfax, Virginia. He is passionate about living a life of his own design and looking for answers to solutions outside of the legal field. This podcast is his effort to share that passion with others.

    Want to connect with Brian?

    Follow Brian on Instagram: @thebrianglass
    Connect on LinkedIn

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    17 mins
  • How Lawyers Can Get Out of Their Own Way | Aaron Velky
    Sep 10 2024

    Feeling stuck in your legal career, like you’re just going through the motions? You’re not alone. Meet Aaron Velky, CEO of Get Out of Your Own Way, who’s here to help you break free from the chains of self-doubt and ineffective leadership.

    This episode of Life Beyond the Briefs is your guide to unlocking transformational leadership. Aaron shares his personal journey and the hard lessons he learned about courage, empathy, and self-awareness. Discover how to create an environment where your team feels empowered to speak up, innovate, and thrive.

    Ready to tackle the tough conversations that can elevate your practice? Aaron reveals practical strategies for fostering open communication and building a culture of honest feedback. Learn how to acknowledge mistakes, reflect on your leadership style, and reconnect with your roots to inspire your team.

    Plus, we dive into the importance of employee happiness over salary, and how mastering the art of active listening can transform your organization. With Aaron’s unique Vision and Clarity Triangle coaching approach, you’ll identify and overcome the pain points holding you back, ultimately designing a business that enhances your life instead of consuming it.

    Don’t miss this episode packed with actionable insights and inspiration for leaders at any stage of their journey. Ready to reclaim your power and lead with purpose? Hit play and let Aaron Velky show you the way!

    Grab your headphones and let’s dive in!

    BONUS! Want to connect with Aaron?

    • Website: AaronVelky.com - Check out his site for more information about his coaching programs and retreats.
    • Instagram: @AaronVelky - Send him a direct message to learn more about his upcoming retreat or to discuss coaching opportunities.
    • Retreat Information: Aaron is hosting a retreat in November in Scottsdale, aimed at helping participants prepare for 2025 by mapping out their vision and values. If you're interested in joining, reach out via his website or Instagram to book a call and see if it's a good fit.

    Don’t miss the chance to elevate your leadership and personal development with Aaron's guidance!

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    Brian Glass is a nationally recognized personal injury lawyer in Fairfax, Virginia. He is passionate about living a life of his own design and looking for answers to solutions outside of the legal field. This podcast is his effort to share that passion with others.

    Want to connect with Brian?

    Follow Brian on Instagram: @thebrianglass
    Connect on LinkedIn

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    47 mins
  • Data Driven Law Firm Growth Strategies | How to 2X in 18 Months
    Sep 6 2024

    Can you imagine doubling your law firm's revenue in just 18 months without increasing your advertising budget? In this week's episode of Life Beyond the Briefs, we share the proven formula that has helped 16 law firms skyrocket their success, as revealed at the Great Legal Marketing Bootcamp. Learn how transitioning intake tasks from an offshore VA to an in-house team resulted in a staggering 72% increase in case signups. We also dive into the critical importance of communication with digital marketing vendors to ensure their efforts lead to actual client signups.

    Explore actionable strategies for growing your legal practice, focusing on collaboration and data-driven decision-making. Overcome the fear of competition in niche markets like auto accident law by leveraging partnerships and shared knowledge. Discover how refining your intake processes and swiftly responding to client needs can dramatically improve your firm's performance. Plus, hear an inspiring case study on transforming a legal practice through client referrals and streamlined operations for enhanced satisfaction and growth. Don't miss this opportunity to revolutionize your law firm!

    ____________________________________
    Brian Glass is a nationally recognized personal injury lawyer in Fairfax, Virginia. He is passionate about living a life of his own design and looking for answers to solutions outside of the legal field. This podcast is his effort to share that passion with others.

    Want to connect with Brian?

    Follow Brian on Instagram: @thebrianglass
    Connect on LinkedIn

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    17 mins
  • Farming vs. Hunting Methods for Law Firm Marketing | Darl Champion
    Sep 3 2024

    Ready to shake up your law practice? Join us on this episode of Life Beyond the Briefs as we chat with Darl Champion, a personal injury lawyer who turned challenges into triumphs when he launched his own firm. Darl's journey is packed with lessons on how to market your law firm effectively—think of it as farming vs. hunting for clients!

    Discover why building genuine relationships with fellow lawyers is your secret weapon for referrals in today’s cutthroat personal injury landscape. Darl shares how he navigated the Great Recession and the risks of starting his firm in 2014, all while keeping his family life thriving with epic trips.

    We dive into the evolving world of personal injury marketing, where big players like Morgan & Morgan are changing the game. Learn how to balance your caseload while managing your firm, hire the right talent, and focus on the cases that truly matter to you.

    Plus, we’ll explore the power of online marketing—especially on LinkedIn—where authenticity and bold opinions can set you apart. If you're tired of the “busy lawyer” stereotype and want to take control of your future, this episode is for you.

    Tune in and start designing the life you want, one strategic relationship at a time!

    Get ready to learn:

    • Farming vs. Hunting: Discover how to cultivate relationships like a farmer while strategically hunting for clients. It’s all about balance!
    • The Referral Revolution: Learn why connecting with other lawyers is your golden ticket to a steady stream of referrals in a market flooded with big advertisers.
    • Case Management Mastery: Find out how to juggle your caseload and firm management without losing your mind. Hiring the right people is key!
    • Authenticity in Marketing: Uncover the power of online platforms like LinkedIn to showcase your true self and attract clients who resonate with your vibe.
    • Long-Term Vision: Darl shares his journey from law school to launching his firm amidst the Great Recession, proving that a clear vision can lead to success—even in tough times.

    Ready to ditch the autopilot lifestyle and design a law career you love? Hit play and let Darl Champion guide you to a thriving practice where you can truly shine.

    P.S. Want more insights? Connect with Darl and tap into his wealth of knowledge!

    • LinkedIn: Darl Champion
    • Website: thechampionfirm.com
    • Podcast: Listen to his podcast, Championing Justice, available on Spotify and other major platforms. The first episode covers the evolution of his firm and valuable lessons learned along the way!

    ____________________________________
    Brian Glass is a nationally recognized personal injury lawyer in Fairfax, Virginia. He is passionate about living a life of his own design and looking for answers to solutions outside of the legal field. This podcast is his effort to share that passion with others.

    Want to connect with Brian?

    Follow Brian on Instagram: @thebrianglass
    Connect on LinkedIn

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    54 mins
  • The EXACT Math Needed to Run Your Seven Figure Law Firm
    Aug 30 2024

    Can you imagine transforming your law firm into a million-dollar revenue machine? Discover the precise formula to achieve this milestone with actionable strategies from our recent Great Legal Marketing Boot Camp. I'm Brian Glass, and in this solo episode of Life Beyond the Briefs, I unravel the essential math behind generating $83,000 a month and emphasize the importance of focusing on high-value tasks. Learn how to increase your average case value, streamline case management, and optimize your time for maximum growth.

    Uncover real-world examples and practical tips on case selection, client follow-up, and leveraging your team to prevent cases from going south. From enhancing client communication to instituting vital stop gaps, this episode equips you with everything you need to refine your approach and boost your firm's revenue. Whether your average case value is $5,000 or $20,000, these insights will ensure you're not leaving money on the table. Tune in now and start making strides towards a million-dollar practice!

    ____________________________________
    Brian Glass is a nationally recognized personal injury lawyer in Fairfax, Virginia. He is passionate about living a life of his own design and looking for answers to solutions outside of the legal field. This podcast is his effort to share that passion with others.

    Want to connect with Brian?

    Follow Brian on Instagram: @thebrianglass
    Connect on LinkedIn

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    8 mins
  • Creating YOUR Legacy: How to Balance Work and Family | Adam La Barr
    Aug 27 2024

    Feeling like you're constantly choosing between crushing it in the courtroom and being there for bedtime stories? 🤯 Strap in, because this episode of Life Beyond the Briefs is about to flip the script on what it means to be a successful professional.

    We're rolling out the red carpet for Adam La Barr, the COO of Active Duty Passive Income and a true master of the work-life juggling act. This guy climbed Mount Fuji with a toddler on his back - so you know he's got the secret sauce to building a thriving career and a vibrant family life.

    In this value-packed episode, you'll discover:

    🔑 The "secret weapon" for aligning your family's vision with your law firm's direction (hint: it involves a lot of difficult, sucky conversations)

    🤩 How to prioritize quality time with your spouse and kids, even when you're buried in briefs (spoiler alert: it's all about creating a rhythm)

    💰 Real estate investing opportunities in the current market - and the tools Adam used to pivot from military service to real estate mogul

    Plus, Adam shares the inspiring story of how he's intentionally breaking the "busy dad" mold to create a legacy that truly matters.

    Ready to ditch the burnout and write your own definition of success? Hit play and let this modern-day superhero be your guide.

    Want to connect with Adam? Check out the links below:

    • Website: activedutypassiveincome.com
    • Podcast: The BizDad Podcast
    • Email: Adam La Barr

    ____________________________________
    Brian Glass is a nationally recognized personal injury lawyer in Fairfax, Virginia. He is passionate about living a life of his own design and looking for answers to solutions outside of the legal field. This podcast is his effort to share that passion with others.

    Want to connect with Brian?

    Follow Brian on Instagram: @thebrianglass
    Connect on LinkedIn

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    41 mins
  • What NOT Buying a House Taught Me About Law Firm Customer Service
    Aug 23 2024

    Ever found yourself making split-second decisions in a high-stakes situation? My recent foray into the competitive Northern Virginia housing market was a rollercoaster of unexpected challenges and rapid decisions. Tune in to hear how this personal experience revealed crucial strategies for helping clients navigate high-pressure scenarios, particularly in legal practice. Learn why it's vital to create a supportive environment where clients can tackle complex issues with confidence and clarity.

    Are your clients skeptical of your advice or holding back key information? You're not alone. We'll explore the common barriers at the start of client-professional relationships, especially in law and real estate. Discover how clients' mistrust often leads them to do their own, sometimes misguided, research, and learn effective ways to build trust and transparency from the get-go. We emphasize the importance of handling small details meticulously and managing client expectations to foster stronger, more reliable relationships.

    Ever wondered how small mistakes can erode client trust over time? We'll dive deep into the significance of precision and consistent communication in maintaining strong client relationships. By sharing personal anecdotes and actionable insights, I'll show you how setting and meeting small, manageable goals can significantly bolster client confidence. This episode is packed with practical lessons on building a trust-based practice that thrives on clear, proactive communication. Don’t miss out on these valuable tips to enhance your legal practice and client rapport.

    ____________________________________
    Brian Glass is a nationally recognized personal injury lawyer in Fairfax, Virginia. He is passionate about living a life of his own design and looking for answers to solutions outside of the legal field. This podcast is his effort to share that passion with others.

    Want to connect with Brian?

    Follow Brian on Instagram: @thebrianglass
    Connect on LinkedIn

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    15 mins