Episodes

  • Smart salon marketing strategies for 2025 | Marketing 100 | Ep. 50
    Mar 14 2025

    Marketing 100 Ep. 50 - Kayle Yanez and John Hallberg become immortal. These two dudes draw the line between novelty and “always-on” marketing and help salon owners decide where their efforts are best spent to bring in more clients and keep them coming back.

    Want to see the video? See our pretty faces every week on YouTube

    Try Mangomint - our top pick for the best salon and spa software of 2025 and get a little extra time for FREE on us: https://tinyurl.com/mt6dx2xk

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    12 mins
  • How to reply to bad reviews for your salon😡| Marketing 100 | Ep. 49
    Mar 11 2025

    Marketing 100 Ep. 49 - Kayle Yanez and John Hallberg explain the concept of service recovery, its origins, and why it's one of the best marketing hacks of the 2020s. Turn bad reviews into new clients for free, because no press is bad press as long as you control the conversation.

    Want to see the video? See our pretty faces every week on YouTube

    Try Mangomint - our top pick for the best salon and spa software of 2025 and get a little extra time for FREE on us: https://tinyurl.com/mr3yuznf

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    14 mins
  • How to plan a salon photoshoot | Marketing 100 | Ep. 48
    Mar 6 2025

    Marketing 100 Ep. 48 - Kayle Yanez and Ian Hitre of The Salon Business share their top tips for planning a photoshoot or video shoot at your salon. Professional photographer and videographer, Ian gives his advice for your next media day.

    Want to see the video? See our pretty faces every week on YouTube

    Try Mangomint - our top pick for the best salon and spa software of 2025 and get a little extra time for FREE on us: https://tinyurl.com/4py8ke87

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    21 mins
  • How to hire a photographer (for your salon) | Marketing 100 | Ep. 47
    Mar 4 2025

    Marketing 100 Ep. 47 - Kayle Yanez and Ian Hitre of The Salon Business share everything you need to know to hire a photographer or videographer to shoot your salon. Ian breaks down pricing, packages, retainers, social media, and more.

    Want to see the video? See our pretty faces every week on YouTube

    Try Mangomint - our top pick for the best salon and spa software of 2025 and get a little extra time for FREE on us: https://tinyurl.com/ysuhs79u

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    18 mins
  • Get more salon clients - The trick to local SEO for hair salons | Marketing 100 | Ep. 46
    Feb 27 2025

    Try Mangomint - our top pick for the best salon and spa software of 2025 and get a little extra time for FREE on us: https://tinyurl.com/3cse9zxc

    Check out Stephanie's channel here: https://www.youtube.com/@stephaniemitchellbeautypro

    Marketing 100 Ep. 46 - John Hallberg and Kayle Yanez of The Salon Business share their favorite local SEO strategies to make sure potential clients find you first and book with you over the competition. Today's easy tip takes just a few hours and drastically increases your profile online!

    Check out new episodes of #Marketing100 every week here on The Salon Business!

    #salonmarketing #beautybusiness #salonowner

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    17 mins
  • Going beyond behind the chair: How to scale your salon | Marketing 100 | Ep. 45
    Feb 26 2025

    Try Mangomint - our top pick for the best salon and spa software of 2024 and get two months free: https://tinyurl.com/4nubhtk7

    Wanna learn more about AVICA and get weekly salon growth tips?

    Become a member at https://thesalonbusiness.com/

    Marketing 100 Ep. 46 - John Hallberg and Kayle Yanez of The Salon Business share their top tips for growing and scaling your efforts in the salon so that you can create a legacy, launch new programs, and add additional revenue streams to your income.

    Check out new episodes of #Marketing100 every week here on The Salon Business!

    #salonmarketing #beautybusiness #salonowner

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    26 mins
  • How to get salon clients to buy haircare product from YOU | Marketing 100 | Ep. 44
    Feb 20 2025

    Marketing 100 Ep. 45 - John Hallberg and Kayle Yanez of The Salon Business break down how they combat salon clients buying product from drug stores and grocery stores.

    Try Mangomint - our top pick for the best salon and spa software of 2025 and get two months free: https://tinyurl.com/ksa384ub

    Learn more about diverted product:

    Forbes: https://tinyurl.com/8mfwzazf

    Retail Brew: https://tinyurl.com/vbjzbt7h

    Check out new episodes of #Marketing100 every week here and see video episodes on YouTube!

    #salonmarketing #beautybusiness #salonowner

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    12 mins
  • Salon social media as a lifestyle | Marketing 100 | Ep. 43
    Feb 18 2025

    Marketing 100 Ep. 43 - John Hallberg and Kayle Yanez of The Salon Business share their hot tips for creating content that resonates with your ideal clientele.

    Try Mangomint - our top pick for the best salon and spa software of 2025 and get two months free: https://tinyurl.com/2awxahte

    Check out new episodes of #Marketing100 every week here and watch full video episodes on YouTube!

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    10 mins