Rick & Rick Rule the World

By: Rick & Rick Rule the World: Rick Mathieson & Rick Wootten Talk Marketing Media Tech & Pop Culture
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  • Summary

  • Generative AI. Virtual and augmented reality. Social media. Digital commerce. Experiential. Content marketing and beyond. Rick Mathieson and Rick Wootten serve up news and views on marketing innovation from the intersection of marketing, media, tech, and pop culture—with an extra-large serving of fun.
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Economics
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Episodes
  • 🎃 Winning Halloween 2024 With Costumes That Tapped the Zeitgeist

    🎃 Winning Halloween 2024 With Costumes That Tapped the Zeitgeist
    Oct 29 2024
    👻 In this Rick and Quick Episode of Rick and Rick, the Ricks ask ChatGPT to assess online sentiment for patterns and then compile a list of 10 homemade costumes for tapping into the zeitgeist at a Halloween party near you—tell us which ones you saw (or wore) this year! Brought to you by Taskin, the first name in ultra-stylish, premium-quality travel gear for 🛩-setters everywhere. 👐🏻Shop now and save 30% with promo code R&RTAKE30 at TaskinSF.com: ow.ly/Vh6M30r9EpF👐🏻 Approx. 4 minutes, 55 seconds.
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    5 mins
  • 🎙️ GenAI-Created Podcasts, Amazon v. Google, Cheetos Turns Mice Transparent

    🎙️ GenAI-Created Podcasts, Amazon v. Google, Cheetos Turns Mice Transparent
    Oct 22 2024
    🥶 An ice-cold collab between Liquid Death Water and Plunge Tubs. Wendy’s McTrolls Mickey D’s over its McBroken McFlurry machines. Generative AI-created podcasts that’ll blow your mind. The year’s top Halloween costumes according to Google. Plus: Loaded Questions and a whole lot more. Brought to you by Taskin, the first name in ultra-stylish, premium-quality travel gear for 🛩-setters everywhere. 👐🏻Shop now and save 30% with promo code R&RTAKE30 at TaskinSF.com: ow.ly/Vh6M30r9EpF👐🏻 IN THIS EPISODE: 🎃 Halloween trick-or-treating? Or neighborhood booze crawl? 🃏 Joker: Folie à Dud: A bat flop with an intriguing climax? 💀 Rick W. scores a super-sized Home Depot skeleton—but how to get it home? 👻 ‘Inside Out,’ All Over: 2024’s top Halloween costumes, according to Google 🎅🏻 From spooks to Santa: Spirit Halloween is extending its brand to what holiday? 🎙️ The GenAI-generated, multi-host podcast that’ll blow your mind 🥶 Plunge to your Death for just $5,999: How top brands collab and chill 🍦 One brand’s misfortune is another brand’s McTrolling opportunity 🎂 Pass-around party pastry: Why 73 is the new 60 for Pop-Tarts 📢 Google may not be tossing cookies, but it may not be able to keep this ☢️ Cheetos cheetle orange-yellow cheese dust brings transparency to what? Approx. 20 minutes, 8 seconds. For US audiences. Review cookie and privacy policies for iTunes, Spotify, Soundcloud and all other streaming services.
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    20 mins
  • 👑 Season 6 Premiere: Doritos 'Crashes' Super Bowl, B2B Branding & Content Conquers Cannes

    👑 Season 6 Premiere: Doritos 'Crashes' Super Bowl, B2B Branding & Content Conquers Cannes
    Oct 13 2024
    🙌🏼 In the Ricks' season opener: Doritos "Crash the Super Bowl" returns after nearly a decade. How content marketing conquered the Cannes Lions Advertising Festival. Why digital payments are emerging as a key element of B2B brand building. Plus: What the heck did a bag of dropped Cheetos' Cheetle do to the Carlsbad Caverns? Brought to you by Taskin, the first name in ultra-stylish, premium-quality travel gear for 🛩-setters everywhere. 👐🏻Shop now and save 30% with promo code R&RTAKE30 at TaskinSF.com: ow.ly/Vh6M30r9EpF👐🏻 IN THIS EPISODE: 🎉 The Ricks' return for an all-new season (at 01:11) 🧘🏽 Rick W. recommends a month-long sabbatical (01:56) 🎸 Rick M. gets wowed by the Doobie Brothers (02:25) 🗿 How Duran Duran, Billy Idol and other oldies by goodies keep rocking (02:53) 🧛 Alien: Romulus, Salem's Lot, Evil & More: Horror that's hitting the Ricks' radar (05:00) 👑 Content's coronation at the Cannes Lions Advertising Festival (09:12) 🔻 Doritos revives its popular "Crash the Super Bowl" user-generated ad contest (11:14) 💵 Why digital payments are becoming a key element of B2B brand building (12:51) ☢️ Why dropped Cheetos' had a world-changing impact on the Carlsbad Caverns (15:50) 🔎 In the age of generative AI, organic search traffic is in for some stuff (17:52) 🕵🏻‍♂️ A surprising look at changing consumer search behaviors (18:51) Approx. 21 minutes, 7 seconds. For US audiences. Review cookie and privacy policies for iTunes, Spotify, Soundcloud and all other streaming services.
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    21 mins

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