Burnout, hustle, and grind – these words often define entrepreneurship. But it's time to rethink our strategy for success. Launching a new project or business should fuel your energy, not drain it.

Virginia welcomes Pete McPherson, founder of Do You Even Blog, and creator of many YouTube channels, blogs, and SAAS products for entrepreneurs. Forging a career path outside traditional norms, Pete shares the highs and lows of tackling projects, the benefits of starting a podcast, how he’s navigated several pivots, his intentionally unfocused business strategy, and why he champions methodically removing friction from your life based on your personality and what drives you.

Pete mentions his Enneagram number. Find yours using this free resource: https://www.truity.com/test/enneagram-personality-test

Have you ever taken the time to rank and rate the tasks you do each day based on the amount of energy required of you, the amount of time you spend, the benefit of the task, and whether the task moves you closer to the person you want to be?

2 Rules Pete lives by:

1. Don’t start projects that don’t have an end date.
2. Don’t do things that don’t meet an “acceptable” weighted score (up to discretion) of 3 criteria - money-making potential, energy requirement, love for the process

Finding Focus

(00:29:55) Living Your Best Life Now

(00:40:16) Creating Balance in Content Creation and Productivity

(00:47:26) Understanding Three Levels of Focus

(00:55:16) Three Big Reasons Everyone Needs a Podcast

"I can actually be like 90% of my dream person. Who do I want to be? I could be that person now. I don't have to wait until I make millions. I don't have to wait until my kids are out of the house, in college. I don't have to wait for a bunch of these things. I can do it now.” - Pete McPherson

Connect with guest, Pete McPherson:

Website – Do You Even Blog

Website – Pete McPherson

Podcast – Do You Even Blog

Connect with host, Virginia Elder:

Website – Reaching Abundance

Facebook – Podcast Abundance Business Page

Instagram – Podcast Abundance

LinkedIn – Virginia Elder

YouTube – @ReachingAbundance

This podcast is edited and managed by the team at Podcast Abundance. To discuss working together on your podcast or YouTube channel, book a Discovery call with Virginia.