Is not being "salesy" enough sabotaging your B2B marketing results on LinkedIn? In this episode, we share three great lessons you can learn from social selling to improve your marketing results.

Today's episode is sponsored by Metricool. Make sure to register for a FREE Metricool account today. Use Code MICHELLE30 to try any Premium Plan FREE for 30 days. https://i.mtr.cool/NEDXVZ

Key moments in this episode:
00:00 Embrace the Salesy Approach
00:52 The Sales vs. Marketing Debate
04:42 Social Selling on LinkedIn
06:49 Know Thy Customer
10:30 Reframe Your LinkedIn Strategy
14:15 Humanise Your Brand
18:18 Bridging Sales and Marketing for Better Results

ABOUT MICHELLE J RAYMOND
Michelle J Raymond is an international LinkedIn™️ B2B Growth Coach. To continue the conversation, connect with Michelle on LinkedIn™️ and let her know you are part of the community of podcast listeners.

Connect with Michelle J Raymond on LinkedIn™️ - https://www.linkedin.com/in/michellejraymond/

B2B Growth Co offers LinkedIn™️ Training for teams to build personal and business brands and a LinkedIn™️ Profile Recharge service for Founders/CEOs.

Book a free intro call to learn more - https://calendly.com/michelle-j-raymond/book-an-intro-call-15mins

Social Media for B2B Growth Podcast is a fully accessible podcast. Audio, Video, Transcript and guest details are available on our podcast website - https://socialmediaforb2bgrowthpodcast.com/

Subscribe to our YouTube Channel - https://www.youtube.com/@MichelleJRaymond

#LinkedIn #SocialSelling #B2BMarketing