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After a decade-long quest for equitable business practices, RoundMap proudly presents the culmination of all our work and discoveries: the IMPACT-FIRST Framework. This innovative framework transcends traditional business models and plans, representing a transformative approach that integrates meaningful impact into every facet of an organization. It embodies our commitment to fostering sustainable, positive change in the world.

In recent history, we have witnessed heart-wrenching examples of corporate greed and negligence that have devastated lives and communities. Companies like Purdue Pharma have fueled the opioid crisis, leaving countless families broken and communities ravaged by addiction. Goldman Sachs and Enron epitomize the greed and corruption that led to financial ruin for millions. The 2008 financial crisis, driven by reckless deregulation and irresponsible behavior, resulted in mass evictions, the destruction of pensions, massive job losses, and untold suffering. Despite these egregious harms, not a single banker or politician was convicted, mainly because deregulation made it nearly impossible to hold them accountable. These excesses cry out for a fundamental change in how businesses operate.

The IMPACT-FIRST Framework is our answer to this call for change, a blueprint for a future where businesses drive significant, positive change rather than perpetuate harm.