We Built This Business

By: Daniel O'sullivan
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  • Summary

  • Daniel Osullivan interviews UK business owners to learn how they built their business. Each week I will interview entrepreneurs who have started, grown, or exited their businesses, while also sharing my own experiences of building 'The Experience Specialist Group'. This is the podcast for aspiring entrepreneurs and business owners to learn from UK business owners. We will discuss the ups and the downs and everything in between as well as the mindset it takes to build a business. Hopefully we can all learn something along the way.
    Daniel O'sullivan
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Economics
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Episodes
  • EP32 - How To Get Customers On Linkedin - Ashley Leeds

    EP32 - How To Get Customers On Linkedin - Ashley Leeds
    Oct 29 2024
    In this episode of We Built This Business, we talk with LinkedIn expert Ashley Leeds. Ashley is a LinkedIn coach known as “The 15 Minute Guy” for his practical approach to mastering LinkedIn in just 15 minutes a day. In this episode, Ashley shares insights and strategies to help business owners and professionals get noticed on LinkedIn, build authentic connections, and attract new customers. This episode is the first in our ‘How To’ series where we invite an expert to share practical tips for business owners and entrepreneurs. HIGHLIGHTS • Make Your Profile Stand Out Ashley emphasizes the importance of a clear and engaging profile photo and cover banner, making sure both are mobile-friendly and professional. • Content That Connects Share personal and engaging content rather than strictly business-focused posts. Ashley shares how personal touches—like sharing hobbies or anecdotes—can build connections. • Consistency Is Key Building a presence on LinkedIn doesn’t happen overnight. Ashley’s 15-minute-a-day strategy helps people show up consistently and engage authentically. • The Power of Video Video posts, even if simple, can be effective on LinkedIn. Ashley explains how video lets people “see the real you” and can build trust faster than text. • Followers vs. Connections Ashley explains the differences and benefits of LinkedIn followers versus connections, helping listeners optimize how they grow their LinkedIn audience. • Success Stories Ashley shares an inspiring story of a client who, through humorous posts, attracted clients by being authentic and consistent. PODCAST INTRODUCTION Daniel Osullivan invites business owners and industry experts onto the We Built This Business podcast to discuss how they have built their business. We discuss how they started, their business challenges, successes, failures, and everything in between. Running a business is hard work, so why not learn from business owners who are currently building or who have built a business? PODCAST SPONSOR Team Building Experiences is a nationwide team-building company and expert in keeping things fun for companies. With a wide range of mobile events like Game Shows, Sports Days, and the Crystal Challenge, there's something for every company. Visit Team Building Experiences and quote PODCAST15 to receive 15% off your next team building event. VALUABLE RESOURCES Guest Website - https://just.15mins.day/ Host Website – https://webuiltthisbusiness.co.uk EPISODES TO CHECK OUT NEXT How I Built a £6 Million Revenue Print and Promotional Business by The Age of 24 - Taylor Tassie How I Turned an Event Equipment Hire Startup into a £5 Million Revenue Business – Taran O'Doherty How I Built a Luxury Events Business From Startup to Superyacht – James Clutterbuck ABOUT THE HOST Daniel Osullivan is the CEO of The Experience Specialists Group we have brands in the events, entertainment and media industries including Red Cactus Events, Team Building Experiences, Shizzoo.co, Football Zorbing UK, Nel Events and X Event Solutions. CONNECT & CONTACT Daniel Osullivan Daniel Osullivan Linkedin Page Email: daniel@webuiltthisbusiness.co.uk We Built This Business Podcast Website - https://beacons.ai/wbtb Podcast Linkedin Page Podcast Instagram Page Facebook Instagram Page Donation: Every week that we release an episode of We Built This Business we give £10 to our Charity the British Heart Foundation - https://www.bhf.org.uk/ (Started 21.05.2024 we hope to donate £520 a year)
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    29 mins
  • EP31 - How I Built A Non-Profit To Feed Children Through Schools - Nathan Atkinson

    EP31 - How I Built A Non-Profit To Feed Children Through Schools - Nathan Atkinson
    Oct 22 2024
    In this episode of ‘We Built This Business,’ we talk with Nathan Atkinson from Rethink Food. Nathan shares the inspiring journey behind Rethink Food, a community interest company dedicated to providing food education for children. From his early days as a headteacher to creating impactful programs that combine health education with sustainability, Nathan reveals how Rethink Food is transforming the way young people approach food and well-being. HIGHLIGHTS · The mission of Rethink Food: Nathan discusses how Rethink Food aims to deliver 10 million hours of food education to help children live healthier lives. · Tackling food education creatively: How Rethink Food shifts the focus from crisis intervention to early prevention, using innovative programs like "Eat to Save the Planet." · Nathan's career transition: From headteacher to social entrepreneur, he shares the pivotal moment that led him to start Rethink Food. · Scaling a not-for-profit: The challenges and successes of growing a community interest company, from securing corporate partnerships to acquiring a surplus food operation. · The future of Rethink Food: Nathan discusses plans to expand their health and education programs into 7,000 schools and develop initiatives for teacher well-being. PODCAST INTRODUCTION Daniel Osullivan invites business owners and industry experts onto the We Built This Business Podcast to discuss how they built their business. We explore the journey, challenges, and successes they've faced, providing valuable insights for aspiring entrepreneurs. PODCAST SPONSOR Team Building Experiences is a nationwide team-building company, offering fun mobile events like Game Shows, Sports Days, Crystal Challenge, and more. Use code PODCAST15 at this link for 15% off your next team building event. VALUABLE RESOURCES Guest Website - https://www.rethinkfood.co.uk/ Host Website – https://beacons.ai/wbtb EPISODES TO CHECK OUT NEXT How I Built a £6 Million Revenue Print and Promotional Business by The Age of 24 - Taylor Tassie How I Turned an Event Equipment Hire Startup into a £5 Million Revenue Business – Taran O'Doherty How I Built a Luxury Events Business From Startup to Superyacht – James Clutterbuck ABOUT THE HOST Daniel Osullivan is the CEO of The Experience Specialists Group we have brands in the events, entertainment and media industries including Red Cactus Events, Team Building Experiences, Shizzoo.co, Football Zorbing UK, Nel Events and X Event Solutions. CONNECT & CONTACT Daniel Osullivan Daniel Osullivan Linkedin Page Email: daniel@webuiltthisbusiness.co.uk We Built This Business Podcast Website Podcast Linkedin Page Podcast Instagram Page Facebook Instagram Page DONATION Every episode of We Built This Business Podcast donates £10 to the British Heart Foundation. Donate Here
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    1 hr
  • EP30 - How I Overcame Burnout and Built a Business That Fits My Life - John Lamerton

    EP30 - How I Overcame Burnout and Built a Business That Fits My Life - John Lamerton
    Oct 15 2024
    In this episode of We Built This Business, we talk with John Lamerton from Big Idea Ventures. John shares his entrepreneurial journey, from starting an internet marketing business with zero experience to building multiple successful ventures. He reflects on the lessons learned, including scaling too quickly and the value of lifestyle-focused businesses. This conversation dives deep into the balance between ambition and lifestyle, offering practical advice for both new and experienced business owners. HIGHLIGHTS 1. The Origin of Big Idea Ventures – John started it as a way to give back by mentoring entrepreneurs at his kitchen table, which then grew into a larger project helping thousands of business owners. 2. Scaling Too Fast – John’s experience of growing a business to 15 staff and two offices in just 18 months, which led to burnout and a complete business restructure. 3. From Civil Servant to Entrepreneur – How John transitioned from a civil service job he despised to running an internet business with no prior knowledge of marketing or even owning a computer. 4. Ambitious Lifestyle Business – John’s philosophy of balancing ambition with lifestyle, making sure the business works for you rather than the other way around. 5. Importance of Focus – John emphasizes focusing on one thing at a time, inspired by advice he received (and initially ignored), which later proved crucial to his success. 6. Learning from Failure – John’s candid discussion about mistakes made in early ventures and the process of rebuilding and learning from those experiences. PODCAST INTRODUCTION Daniel Osullivan invites business owners and industry experts onto the We Built This Business Podcast to discuss how they have built their business. We discuss how they started, their business challenges, successes, failures, and everything in between. Running a business is hard work, so why not learn from business owners who are currently building or who have built a business? PODCAST SPONSOR Team Building Experiences are a nationwide team building company, experts in keeping things fun for companies. With a wide range of mobile events like Game Shows, Sports Days, Crystal Challenge, and more, there’s something for every company. Visit this link and quote PODCAST15 to receive 15% off your next team-building event. VALUABLE RESOURCES Guest Website - https://bigidea.co.uk/ Host Website – https://webuiltthisbusiness.co.uk EPISODES TO CHECK OUT NEXT How I Built a £6 Million Revenue Print and Promotional Business by The Age of 24 - Taylor Tassie How I Turned an Event Equipment Hire Startup into a £5 Million Revenue Business – Taran O'Doherty How I Built a Luxury Events Business From Startup to Superyacht – James Clutterbuck ABOUT THE HOST Daniel Osullivan is the CEO of The Experience Specialists Group. We have brands in the events, entertainment and media industries including Red Cactus Events, Team Building Experiences, Shizzoo.co, Football Zorbing UK, Nel Events and X Event Solutions. CONNECT & CONTACT Daniel Osullivan Daniel Osullivan Linkedin Page Email: daniel@webuiltthisbusiness.co.uk We Built This Business Podcast Website Podcast Linkedin Page Podcast Instagram Page Facebook Instagram Page
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    54 mins

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