Showing titles in International

Conventional sales and marketing strategies typically involve pitching to broad markets with the objective of establishing brand recognition and stimulating demand, ultimately leading to revenue generation. However, a more efficient and impactful approach is to acknowledge and treat each client as a distinct market in its own right.

Self-control is probably the most important skill you need to acquire as a trader. Unfortunately most trading psychology books can be very vague and short on specific strategies to take control of your mental state while trading. Trading psychology shares equal importance with money management and the trading system and yet most traders remain unaware of the importance of taking into account their trading psychology when designing a trading system.

Political risk - the probability that a political action could significantly affect an organisation - is changing fast, and it's more widespread than ever before. In the past, the chief concern used to be whether a foreign dictator would nationalise the country's oil industry or impose onerous new regulations. Today, political risk stems from a widening array of political agents, from Twitter users and terrorists to local officials, transnational activists, hackers and insurgents.

An exciting, hugely revealing account of China’s burgeoning presence in Africa - a developing empire already shaping, and reshaping, the future of millions of people. A prizewinning foreign correspondent and former New York Times bureau chief in Shanghai and in West and Central Africa, Howard French is uniquely positioned to tell the story of China in Africa. Through meticulous on-the-ground reporting, French crafts a layered investigation of astonishing depth and breadth.

Trading has been something that people have been doing since the idea first appeared, several hundred years ago. If you have been thinking about entering this highly profitable but extremely volatile business, then Forex and Cryptocurrency Elementary Trading Strategy is an audiobook bundle that has all the answers. You could be at the start of a great new chapter in your life, ready to make a fortune that will help you fulfill every dream you ever had, or you could be in line to make a huge loss with a bad investment. Don’t be the latter.

Do you think you understand how it works, despite your help, you can't get results? This audiobook offers you the opportunity to learn, study and investigate as much as possible the currently known way to rate so that the chances of success in trading have improved dramatically.

In Competition Is Killing Us, top business and competition lawyer Michelle Meagher establishes a new framework to control capitalism from the inside in order to make it work for the many and not just the few. Meagher has spent years campaigning against these multi-billion- and trillion-dollar mammoths that dominate the market and prioritise shareholder profits over all else; leading to extreme wealth inequality, inhumane conditions for workers and relentless pressure on the environment.

China is hot. The world sees a glorious future for this sleeping giant, three times larger than the United States, predicting it will blossom into the world's biggest economy by 2010. According to Chang, however, a Chinese American lawyer and China specialist, the People's Republic is a paper dragon. Peer beneath the veneer of modernization since Mao's death, and the symptoms of decay are everywhere....

Economic theories and models shape our everyday lives. They are relied on by politicians when tax rises or cuts are being considered. They inform debates about everything from bonuses for CEOs to minimum wage rates, to the level of job protection enshrined in law. They determine what levels of tobacco or petrol duty are charged and influence government approaches to issues as diverse as obesity and climate change. But are policy makers right to be so slavishly reliant on them? Tom Bergin is sceptical, and he subjects eight of the most prevalent economic mantras to close scrutiny.

Few territories are as hotly contested as the western Pacific Ocean. Across the 1.5 million square mile expanse of the East and South China Sea, six countries lay overlapping claims that date back centuries. China, Vietnam, Korea and Indonesia assert their right to trade routes, deploying military garrisons to defend disputed territories while Japan, Vietnam and the Philippines resist their expansion.

When China joined the World Trade Organization in 2001, most experts expected the WTO rules and procedures would liberalize China and make it "a responsible stakeholder in the liberal world order". But the experts made the wrong bet. China today is liberalizing neither economically nor politically but, if anything, becoming more authoritarian and mercantilist. In this book, renowned globalization and Asia expert Clyde Prestowitz describes the key challenges posed by China and the strategies America and the Free World must adopt to meet them.

This all happened while Perkins was a Peace Corps volunteer. Then he became an "economic hit man" (EHM), convincing developing countries to build huge projects that put them perpetually in debt to the World Bank and other US-controlled institutions. Although he'd learned in business school that this was the best model for economic development, he came to understand it as a new form of colonialism.

If Europe is to return to an innovative and dynamic economy - and if there is to be shared prosperity, social solidarity, and justice - then EU countries need to break with their current, destructive trajectory. This volume offers concrete strategies for renewal that would also reinvigorate the project of European integration, with fresh ideas in the areas of both macroeconomics and microeconomics, including central banking, public investment, corporate governance and competition policy, social policy, and international trade.

From the inquisitive layperson to the professional economist or policymaker, The Inequality Paradox is essential listening for understanding the global economy in its present state. McWilliams is a fresh, authoritative voice entering the global discussion, making this book indispensable in preparing for the imminent economic challenges of our changing world.

South Korea's extraordinary economic and technological transformation after the Korean War (1950-1953) is often referred to by observers and historians as the "Miracle on the Han River." The nation underwent an astonishing makeover from being one of the poorest countries to become the 12th largest economy in the world and 4th in Asia. South Korea also became one of the most technologically advanced countries in a short span. As in other capitalist economies, some people have benefited from the economic and technological attainments, while others have been left out....

When you drop your Diet Coke can or yesterday’s newspaper in the recycling bin, where does it go? Probably halfway around the world, to people and places that clean up what you don’t want and turn it into something you can’t wait to buy. In Junkyard Planet, Adam Minter - veteran journalist and son of an American junkyard owner - travels deep into a vast, often hidden, 500-billion-dollar industry that’s transforming our economy and environment.

Art today is defined by its relationship to money as never before. Prices of living artists' works have been driven to unprecedented heights, conventional boundaries within the art world have collapsed, and artists now think ever more strategically about how to advance their careers. Artists no longer simply make art, but package, sell, and brand it. Noah Horowitz exposes the inner workings of the contemporary art market, explaining how this unique economy came to be, how it works, and where it's headed.

How to Trade Forex and Currency Markets: A Beginner's Guide to Professional Forex Trading is a practical and easy-to-follow workbook for people interested in forex (foreign exchange) trading. Geared for newcomers to currency trading, the audiobook takes its listeners through the fundamentals of the market and provides easily understood explanations of basic principles and terminology. One feature that distinguishes Zack Zarr's book from other publications on forex trading is that it provides its readers with a novel way of gaining insight into market developments.

The free-market, limited-government development model has been an ecological and social disaster for the developing world. Sustainable and equitable development is only possible with the active involvement of a strong central state that can guide the economy, protect the environment, and prioritize meeting their people’s basic needs. In this sure-to-be-controversial audiobook, Chandran Nair shows that the market-dominated model followed by the industrialized West is simply not scalable.

The 12 Powers of a Marketing Leader, by former McKinsey Partner Thomas Barta and senior London Business School professor Patrick Barwise, is the first research-based leadership book for marketers in the 21st century. Based on the largest ever research study of its kind, with detailed data on over 8,600 leaders in more than 170 countries, this game-changing book identifies 12 specific behaviors - or powers - that drive marketers' business impact and career success.