Showing results by author "Álvaro Rattinger" in All Categories
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![Nuevo juego, nuevas reglas [New Game, New Rules] cover art](https://m.media-amazon.com/images/I/41wBUeml-PL._SL500_.jpg)
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Nuevo juego, nuevas reglas [New Game, New Rules]
- By: Álvaro Rattinger
- Narrated by: Rodrigo Llop
- Length: 6 hrs and 55 mins
- Unabridged
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El nuevo entorno competitivo exige el entendimiento de plataformas, servicios digitales y pronósticos de la demanda. Nuevo Juego, Nuevas Reglas, comunica de una forma clara, la complicada relación consumidor-marca, desde una perspectiva honesta y crítica. Los consumidores de la era de la información se han rodeado de herramientas para comunicar su vida al círculo social de forma instantánea. Son seres hiperconectados que conviven en esferas tecnológicas cada vez más complejas.
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Nuevo juego, nuevas reglas [New Game, New Rules]
- Narrated by: Rodrigo Llop
- Length: 6 hrs and 55 mins
- Release date: 26-11-24
- Language: Spanish
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Regular price: £7.99 or 1 Credit
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![Marketing Asimétrico [Asymmetric Marketing] cover art](https://m.media-amazon.com/images/I/41fP0ijdHVL._SL500_.jpg)
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Marketing Asimétrico [Asymmetric Marketing]
- By: Álvaro Rattinger
- Narrated by: Sergio Mejía
- Length: 7 hrs and 19 mins
- Unabridged
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En este libro fluyen ideas, conceptos e información que ayudarán tanto a los que inician su vida profesional como a los mercadólogos de amplia experiencia.
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Marketing Asimétrico [Asymmetric Marketing]
- Narrated by: Sergio Mejía
- Length: 7 hrs and 19 mins
- Release date: 16-10-24
- Language: Spanish
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Regular price: £7.99 or 1 Credit
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