• 315 Nine Reasons for CPAs to Disengage Clients
    Sep 18 2024

    If you don’t fire client who need to be disengaged or fired, you risk:

    • Getting resentful
    • Reducing work efficiency
    • Not enjoying your work
    • Not enjoying your accounting firm
    • Staff suffering or feeling demoralized
    • Staff leaving
    • Not having capacity for a great client to onboard


    Lest I sound cold-hearted, I always advocate for letting clients go with integrity and respect.


    Template Disengagement Letter »



    Link to full shownotes:

    https://www.businessstrategyforcpas.com/



    If you feel trapped by your own accounting firm, I can help you stop the chaos and end the long hours without losing revenue or hiring. Join 5000+ other CPAs who get my single-tip daily emails.

    .
    Subscribe here: geraldinecarter.com/subscribe

    .

    Readers say they love it because they’re short and on point.

    FOUR ways I help overworked CPAs go down to 40 hours without losing revenue or hiring:

    THE EMAIL COURSE – Free
    geraldinecarter.com/stop-working-weekends
    Stop Working Weekends will teach you how to reduce your hours without giving up revenue.

    THE BOOK – $9.99

    geraldinecarter.com/book
    Down to 40 Hours – A Roadmap for CPAs to End Overworking Without Losing Revenue


    THE VIDEO COURSE – $497
    geraldinecarter.com/video
    Access 30+ video lessons, bonus training, template letters, website teardowns, and more. Plus, get a $1000 credit toward my DT40H Mastermind and a money-back guarantee.


    CPA MASTERMIND – $9500
    geraldinecarter.com/40
    For the overworked CPA at six figures of revenue who is ready to stop working weekends, wants to implement overdue changes, and doesn’t want to do it alone. You’ll make progress faster and with more confidence.

    Show More Show Less
    21 mins
  • 314 How CPAs Can Reduce Overwhelm During Tax Season
    Sep 11 2024

    We’re talking today about overwhelm, and it’s kissing cousins, stress and pressure.

    During the spring and fall tax seasons, I hear many CPAs expressing frustration that clients wait until the last minute to submit documentation despite months of begging and pleading.

    And then, like clockwork, a slew of clients submit their documents a week before the deadline and expect the world from the CPA who is thinking, ”Where the heck have you been all summer!”

    The CPA feels overwhelmed by the amount of work that needs to be done in a short amount of time.

    In today’s episode, I will give you two paths to deal with overwhelm and prevent it from happening next tax season.

    1. The mindset side
    2. The tactical side



    Link to full shownotes:

    https://www.businessstrategyforcpas.com/



    If you feel trapped by your own accounting firm, I can help you stop the chaos and end the long hours without losing revenue or hiring. Join 5000+ other CPAs who get my single-tip daily emails.

    .
    Subscribe here: geraldinecarter.com/subscribe

    .

    Readers say they love it because they’re short and on point.

    Want more client interviews?

    310 From Exhausted to Having Her Life Back: Wendy Norman, CPA

    304 From 55 Down to 15 Hours; Same Take-Home Pay with Melissa Downs, EA

    293 What it Takes to Work 15 Hours per Week with Erica Goode, CPA

    Complete list:

    geraldinecarter.com/client-interview-episodes

    FOUR ways I help overworked CPAs go down to 40 hours without losing revenue or hiring:

    THE EMAIL COURSE – Free
    geraldinecarter.com/stop-working-weekends
    Stop Working Weekends will teach you how to reduce your hours without giving up revenue.

    THE BOOK – $9.99

    geraldinecarter.com/book
    Down to 40 Hours – A Roadmap for CPAs to End Overworking Without Losing Revenue


    THE VIDEO COURSE – $497
    geraldinecarter.com/video
    Access 30+ video lessons, bonus training, template letters, website teardowns, and more. Plus, get a $1000 credit toward my DT40H Mastermind and a money-back guarantee.


    CPA MASTERMIND – $9500
    geraldinecarter.com/40
    For the overworked CPA at six figures of revenue who is ready to stop working weekends, wants to implement overdue changes, and doesn’t want to do it alone. You’ll make progress faster and with more confidence.

    Show More Show Less
    12 mins
  • 313 Geraldine on The Soul of Enterprise with Ron Baker and Ed Kless
    Sep 4 2024


    Ron Baker and Ed Kless had me on The Soul of Enterprise to go deeper into topics in my book, DOWN TO 40 HOURS – A Roadmap for CPAs to End Overworking Without Giving Up Revenue.



    Link to full shownotes:

    https://www.businessstrategyforcpas.com/



    If you feel trapped by your own accounting firm, I can help you stop the chaos and end the long hours without losing revenue or hiring. Join 5000+ other CPAs who get my single-tip daily emails.

    .
    Subscribe here: geraldinecarter.com/subscribe

    .

    Readers say they love it because they’re short and on point.

    Want more client interviews?

    310 From Exhausted to Having Her Life Back: Wendy Norman, CPA

    304 From 55 Down to 15 Hours; Same Take-Home Pay with Melissa Downs, EA

    293 What it Takes to Work 15 Hours per Week with Erica Goode, CPA

    Complete list:

    geraldinecarter.com/client-interview-episodes

    FOUR ways I help overworked CPAs go down to 40 hours without losing revenue or hiring:

    THE EMAIL COURSE – Free
    geraldinecarter.com/stop-working-weekends
    Stop Working Weekends will teach you how to reduce your hours without giving up revenue.

    THE BOOK – $9.99

    geraldinecarter.com/book
    Down to 40 Hours – A Roadmap for CPAs to End Overworking Without Losing Revenue


    THE VIDEO COURSE – $497
    geraldinecarter.com/video
    Access 30+ video lessons, bonus training, template letters, website teardowns, and more. Plus, get a $1000 credit toward my DT40H Mastermind and a money-back guarantee.


    CPA MASTERMIND – $9500
    geraldinecarter.com/40
    For the overworked CPA at six figures of revenue who is ready to stop working weekends, wants to implement overdue changes, and doesn’t want to do it alone. You’ll make progress faster and with more confidence.

    Show More Show Less
    46 mins
  • 312 7 Price Increase Lessons Learned with Julie Wagner and Kathy Hayden, EA
    Aug 28 2024


    Do you know you need to raise prices but are intimidated by all the factors going into the decisions?

    Kathy Hayden, EA, and her sister, Julie Wagner, had 1100 clients with varying degrees of complexity, legacy, and price discrepancy.

    They share the 7 most important lessons they learned from their experience, including how it changed them and their firm for the better.



    Link to full shownotes:

    https://www.businessstrategyforcpas.com/



    If you feel trapped by your own accounting firm, I can help you stop the chaos and end the long hours without losing revenue or hiring. Join 5000+ other CPAs who get my single-tip daily emails.

    .
    Subscribe here: geraldinecarter.com/subscribe

    .

    Readers say they love it because they’re short and on point.

    Want more client interviews?

    310 From Exhausted to Having Her Life Back: Wendy Norman, CPA

    304 From 55 Down to 15 Hours; Same Take-Home Pay with Melissa Downs, EA

    293 What it Takes to Work 15 Hours per Week with Erica Goode, CPA

    Complete list:

    geraldinecarter.com/client-interview-episodes

    Ways I help overworked CPAs go down to 40 hours without losing revenue or hiring:

    THE EMAIL COURSE – Free
    Stop Working Weekends will teach you how to reduce your hours without giving up revenue.
    geraldinecarter.com/stop-working-weekends


    THE BOOK – $9.99

    Down to 40 Hours – A Roadmap for CPAs to End Overworking Without Losing Revenue

    geraldinecarter.com/book


    THE VIDEO COURSE – $497
    Access 30+ video lessons, bonus training, template letters, website teardowns, and more. Plus, get a $1000 credit toward my DT40H Mastermind and a money-back guarantee.
    geraldinecarter.com/video


    CPA MASTERMIND – $9500
    For the overworked CPA at six figures of revenue who is ready to stop working weekends, wants to implement overdue changes, and doesn’t want to do it alone. You’ll make progress faster and with more confidence.
    geraldinecarter.com/40

    Show More Show Less
    29 mins
  • 311 4 Ways CPAs Can Price Intangibles
    Aug 21 2024
    Just how much revenue did that ship mechanic leave on the table?Had he been better at pricing, he might have been able to price more profitably. Pricing intangibles is a skill, and the better a seller does it, the more revenue he can generate for the time and effort he puts in. But how do you price intangibles when they are hard to pin down?In today’s episode, I offer four ways to price intangible value. …Link to full shownotes: https://www.businessstrategyforcpas.com/…If you feel trapped by your own accounting firm, I can help you stop the chaos and end the long hours without losing revenue or hiring. Join 5000+ other CPAs who get my single-tip daily emails..Subscribe here: geraldinecarter.com/subscribe.Readers say they love it because they’re short and on point.…WANT MORE?Client Interviews307 Take the shortcut!! With Hector Cantu, EA306 25 Hours for Everyone, Team Included with Rebecca Warnick, CPA304 From 55 Down to 15 Hours; Same Take-Home Pay with Melissa Downs, EA295 Niche Journey and 5x Higher Prices than 24mo Ago with Sheila Hansen, CPA293 What it Takes to Work 15 Hours per Week with Erica Goode, CPA281 4 Pricing Problems Solved with Kathy Hayden, EA259 Permission to Stop Being Superhuman with Michael Berry, CPA…Complete list of client interviews at:geraldinecarter.com/client-interview-episodes…Greatest Hits201 Effortless Value211 Pricing for Improved Profitability178 Killer Niches for CPAs with Tom Wheelwright179 Digital Products, Courses, and 90% Margins with The Real Estate CPA, Brandon Hall252 How Accountants Can Use ChatGPT with Jason Staats, CPA…...Ways I help overworked CPAs go down to 40 hours without losing revenue or hiring:.THE EMAIL COURSE – FreeStop Working Weekends will teach you how to reduce your hours without giving up revenue. geraldinecarter.com/stop-working-weekendsTHE BOOK – $9.99Down to 40 Hours – A Roadmap for CPAs to End Overworking Without Losing Revenuegeraldinecarter.com/bookTHE VIDEO COURSE – $497Access 30+ video lessons, bonus training, template letters, website teardowns, and more. Plus, get a $1000 credit toward my DT40H Mastermind and a money-back guarantee.geraldinecarter.com/videoA 1:1 CONSULTATION – $1297Do you have a burning question about the material in Down to 40 Hours? Book a one-on-one call with me to get guidance on implementing the material in your situation.geraldinecarter.com/coaching-options/CPA MASTERMIND – $9500For the overworked CPA at six figures of revenue who is ready to stop working weekends and wants to implement overdue changes but has trouble doing it alone:Get guidance on increasing prices without overdoing it or undergoing itDisengage problem clients at a pace you’re comfortable withCreate packages while navigating scope creepFocus on your client niche without feeling like you’re jumping off a ledgeBe in a community of like-minded CPAs on a similar journey to share best practices, have a sounding board, and get accountabilityMake progress faster and with more confidence. Your purchase is protected by my risk-free guarantee. geraldinecarter.com/40…
    Show More Show Less
    10 mins
  • 310 From Exhausted to Having Her Life Back: Wendy Norman, CPA
    Aug 14 2024


    Two years ago, Wendy was working 70 hours a week in her firm. She was exhausted and “wanted to hide under the bed.”

    Now, she works 30 - 40 hours a week, has her life back, and brings in more revenue at higher margins.



    Link to full shownotes:

    https://www.businessstrategyforcpas.com/310



    If you feel trapped by your own accounting firm, I can help you stop the chaos and end the long hours without losing revenue or hiring. Join 5000+ other CPAs who get my single-tip daily emails.

    .
    Subscribe here: geraldinecarter.com/subscribe

    .

    Readers say they love it because they’re short and on point.

    WANT MORE?

    Client Interviews

    307 Take the shortcut!! With Hector Cantu, EA

    306 25 Hours for Everyone, Team Included with Rebecca Warnick, CPA

    304 From 55 Down to 15 Hours; Same Take-Home Pay with Melissa Downs, EA

    295 Niche Journey and 5x Higher Prices than 24mo Ago with Sheila Hansen, CPA

    293 What it Takes to Work 15 Hours per Week with Erica Goode, CPA

    281 4 Pricing Problems Solved with Kathy Hayden, EA

    259 Permission to Stop Being Superhuman with Michael Berry, CPA

    Complete list of client interviews at:

    geraldinecarter.com/client-interview-episodes


    ..
    .

    Ways I help overworked CPAs go down to 40 hours without losing revenue or hiring:

    .
    THE EMAIL COURSE – Free
    Stop Working Weekends will teach you how to reduce your hours without giving up revenue.
    geraldinecarter.com/stop-working-weekends


    THE BOOK – $9.99

    Down to 40 Hours – A Roadmap for CPAs to End Overworking Without Losing Revenue

    geraldinecarter.com/book


    THE VIDEO COURSE – $497
    Access 30+ video lessons, bonus training, template letters, website teardowns, and more. Plus, get a $1000 credit toward my DT40H Mastermind and a money-back guarantee.
    geraldinecarter.com/video


    A 1:1 CONSULTATION – $1297
    Do you have a burning question about the material in Down to 40 Hours? Book a one-on-one call with me to get guidance on implementing the material in your situation.
    geraldinecarter.com/call


    CPA MASTERMIND – $9500
    For the overworked CPA at six figures of revenue who is ready to stop working weekends and wants to implement overdue changes but has trouble doing it alone:

    • Get guidance on increasing prices without overdoing it or undergoing it
    • Disengage problem clients at a pace you’re comfortable with
    • Create packages while navigating scope creep
    • Focus on your client niche without feeling like you’re jumping off a ledge
    • Be in a community of like-minded CPAs on a similar journey to share best practices, have a sounding board, and get accountability


    Make progress faster and with more confidence. Your purchase is protected by my risk-free guarantee.
    geraldinecarter.com/40

    ..

    .

    Show More Show Less
    42 mins
  • 309 How to Start Niching When You Don't Know Where to Start
    Aug 7 2024

    When it comes to creating revenue for your accounting practice, you need to create value and you need to price effectively.


    Niching is a powerful way to create more value with less time and effort, and niching is a powerful way to price more effectively.


    Niching also makes your accounting practice less expensive to run because the more clients look like each other, the more efficient your systems get.


    Link to full shownotes:

    https://www.businessstrategyforcpas.com/

    If you feel trapped by your own accounting firm, I can help you stop the chaos and end the long hours without losing revenue or hiring. Join 5000+ other CPAs who get my single-tip daily emails.

    .
    Subscribe here: geraldinecarter.com/subscribe

    .

    Readers say they love it because they’re short and on point.

    WANT MORE?

    Complete list of client interviews at

    geraldinecarter.com/client-interview-episodes

    Complete list of niche-related episodes at

    https://geraldinecarter.com/niching-episodes


    ..
    .

    Ways I help overworked CPAs go down to 40 hours without losing revenue or hiring:

    .
    THE EMAIL COURSE – Free
    Stop Working Weekends will teach you how to reduce your hours without giving up revenue.
    geraldinecarter.com/stop-working-weekends


    THE BOOK – $9.99

    Down to 40 Hours – A Roadmap for CPAs to End Overworking Without Losing Revenue

    geraldinecarter.com/book


    THE VIDEO COURSE – $497
    Access 30+ video lessons, bonus training, template letters, website teardowns, and more. Plus, get a $1000 credit toward my DT40H Mastermind and a money-back guarantee.
    geraldinecarter.com/video


    A 1:1 CONSULTATION – $1297
    Do you have a burning question about the material in Down to 40 Hours? Book a one-on-one call with me to get guidance on implementing the material in your situation.
    geraldinecarter.com/coaching-options/


    CPA MASTERMIND – $9500
    For the overworked CPA at six figures of revenue who wants to make progress faster, with more confidence.
    geraldinecarter.com/40


    Show More Show Less
    1 hr and 11 mins
  • 308 How CPAs Can Create and Communicate Value
    Jul 31 2024
    Do you want to increase your revenue without working harder? If so, deepening your appreciation of creating value for clients and clearly communicating that value is a great bet. The less a business-owning accountant appreciates value, the more she’ll work hours to create dollars, and who wants that? LINK TO VIDEO REPLAY IN CROWDCAST:https://www.crowdcast.io/c/5bfv3mty0p2dLINK TO MASTER VALUE CREATION CHECKLIST:https://docs.google.com/document/d/1tkvq1rcPMqbff_FXDvZ_RdqrFHPW6u5tmMnrnmT3nWE/edit?usp=sharing…Link to full shownotes: https://www.businessstrategyforcpas.com/…If you feel trapped by your own accounting firm, I can help you stop the chaos and end the long hours without losing revenue or hiring. Join 5000+ other CPAs who get my single-tip daily emails..Subscribe here: geraldinecarter.com/subscribe.Readers say they love it because they’re short and on point.…WANT MORE?Client Interviews304 From 55 Down to 15 Hours; Same Take-Home Pay with Melissa Downs, EA295 Niche Journey and 5x Higher Prices than 24mo Ago with Sheila Hansen, CPA293 What it Takes to Work 15 Hours per Week with Erica Goode, CPA281 4 Pricing Problems Solved with Kathy Hayden, EA259 Permission to Stop Being Superhuman with Michael Berry, CPAComplete list of client interviews at:geraldinecarter.com/client-interview-episodes…Greatest Hits201 Effortless Value211 Pricing for Improved Profitability178 Killer Niches for CPAs with Tom Wheelwright179 Digital Products, Courses, and 90% Margins with The Real Estate CPA, Brandon Hall252 How Accountants Can Use ChatGPT with Jason Staats, CPA…...Ways I help overworked CPAs go down to 40 hours without losing revenue or hiring:.THE EMAIL COURSE – FreeStop Working Weekends will teach you how to reduce your hours without giving up revenue. geraldinecarter.com/stop-working-weekendsTHE BOOK – $9.99Down to 40 Hours – A Roadmap for CPAs to End Overworking Without Losing Revenuegeraldinecarter.com/bookTHE VIDEO COURSE – $497Access 30+ video lessons, bonus training, template letters, website teardowns, and more. Plus, get a $1000 credit toward my DT40H Mastermind and a money-back guarantee.geraldinecarter.com/videoA 1:1 CONSULTATION – $1297Do you have a burning question about the material in Down to 40 Hours? Book a one-on-one call with me to get guidance on implementing the material in your situation.geraldinecarter.com/coaching-options/CPA MASTERMIND – $9500For the overworked CPA at six figures of revenue who is ready to stop working weekends and wants to implement overdue changes but has trouble doing it alone:Get guidance on increasing prices without overdoing it or undergoing itDisengage problem clients at a pace you’re comfortable withCreate packages while navigating scope creepFocus on your client niche without feeling like you’re jumping off a ledgeBe in a community of like-minded CPAs on a similar journey to share best practices, have a sounding board, and get accountabilityMake progress faster and with more confidence. Your purchase is protected by my risk-free guarantee. geraldinecarter.com/40
    Show More Show Less
    1 hr and 1 min