Episodes

  • Get Serious About Being a Podcast Guest with Julie Fry - EP 93

    Get Serious About Being a Podcast Guest with Julie Fry - EP 93
    Mar 24 2025
    What’s the right way to go about being a guest on other podcasts? When’s the last time you went on another show as a guest? As a podcast host, it’s easy to get bogged down in the day-to-day requirements of running a podcast. After all, you’re expected to find guests, record episodes, edit episodes, post everything online, and find fresh ways to get the word out. Here’s the good news: being a guest on other podcasts is an excellent way to market your own show. Need more convincing? In this episode, we spell out the benefits with Julie Fry, the CEO of Your Expert Guest. Julie and her team are dedicated to finding their clients opportunities to be podcast guests. Turns out, there are plenty of reasons for podcast hosts to moonlight as guests, from positive impacts on your mission and messaging to growing your mailing list. Julie is brimming with tips for streamlining your pitch and plan, highlighting your call to action, and building lasting relationships with hosts and audiences alike. Guest better (or better yet, start guesting) with Julie’s practical, insightful suggestions: Why you need to nail down your guest goals before you dive inWhat really works to get your target host’s attentionWhy you need to purge your pitch of “I” statementsKey steps for the post-interview follow-up. Links worth mentioning from the episode: The Podcast Host, “Podcast Guests are Secretly Paying $50,000 to Go on Shows”: https://www.thepodcasthost.com/business-of-podcasting/podcast-advertorial-secrets/The Canadian Code of Advertising Standards, “Influencer Marketing”: https://adstandards.ca/resources/influencer-marketing/Competition Bureau of Canada, “Deceptive Marketing Practices”: https://competition-bureau.canada.ca/en/deceptive-marketing-practicesRephonic - https://rephonic.com/Listen Notes - https://www.listennotes.comEpisode 69, Intangible Values of a Podcast, “What It Means For Stats, Metrics, and Monetization”: https://www.organizedsound.ca/intangible-values-of-a-podcast-what-it-means-for-stats-metrics-and-monetization-episode-69/ Connect with Mary! Leave a voice note with your feedback at https://www.speakpipe.com/VisibleVoice or email visiblevoicepodcast@gmail.comGet the full transcript of the episode at http://www.visiblevoicepodcast.comRead up on more secrets with the Visible Voice Insights Newsletter https://www.organizedsound.ca/newsletterTo learn more or work with Mary, check out https://www.organizedsound.caLink up on LinkedIn https://www.linkedin.com/in/marychan-organizedsound/Engage on Instagram @OrganizedSoundProductions https://www.instagram.com/organizedsoundproductions Show Credits: Podcast audio design, engineering, and edited by Mary Chan of Organized Sound ProductionsShow notes written by Shannon Kirk of Right Words StudioPost-production support by Kristalee Forre of Forre You VAPodcast cover art by Emily Johnston of Artio Design Co. Transcript with Audio Description: [MUSIC IN - GHOSTHOOD FEATURING SARA AZRIEL “LET’S GO” BEGINS] MARY: How do you figure out what success looks like when you're a guest on another podcast? What is that return on investment of your time? You know, a lot of people might think, is it really worth it, or is it something I can really do? Is that possible? Spoiler alert. Yes. In this episode, we're going to talk all about that, but we're also going to focus on what's changing today in the podcast guesting landscape that can really affect you and your podcast. So in this episode, you're going to hear from Julie Frey, the Founder of Your Expert Guest, a podcast visibility agency for women making an impact who want to be heard by their ideal client without spending hours on social media. We're talking effortless visibility by using strategic podcast guesting to grow your own podcast. This is episode number 93 with Julie Fry on the Podcaster's Guide to a Visible Voice. << WOMAN SINGS: So so so so let’s go >> MARY: Julie, thank you so much for coming on the show. I'm so glad we get to reconnect and have this time together. [MUSIC ENDS] JULIE: Me too. Thank you so much, Mary. I'm really excited for this conversation. MARY: Yes. Because I think there's a lot of, like, myths and things that people have just been doing because it's stuff that is kind of, like, secondhand now. They're like, oh, yeah, I'm a guest, or, oh, if I want to be a guest, I just do XYZ and ta da done. [LAUGHTER] But I feel like it's more than just that. There's strategy involved. And so I was like, ooh, you're the person that needs to come on to talk about podcast guesting. JULIE: I love that. Yes. There is a lot more to just saying, okay, I'm in a guest on podcasts. MARY: Yeah. I'm just gonna ask and everything will be okay, but okay. In the work that I do, there's two sides of being a guest. That's just being a guest and not having your own show. And so you're just going on different shows and talking about your message and promoting your work and stuff ...
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    37 mins
  • Add Video To Your Podcast with Intention - EP 92

    Add Video To Your Podcast with Intention - EP 92
    Mar 10 2025
    Video has taken podcasting by storm, but how do you know if it's right for your show? As a podcaster, how are you interacting with and utilizing video? More and more, we’re hearing about creators tacking on this visual element, and platforms like YouTube and Spotify are eagerly showcasing all the success stories of podcasters giving their audience a fresh way to consume content. Sure, it’s relatively easy and inexpensive to get your hands on video recording equipment these days, and it’s straightforward to drop the final video into platforms like YouTube. But what about editing, and lighting, and additional preparations like your hair, outfit, and background? Video requires a lot of moving parts, and you still have to generate high-quality audio on top of all that. In this episode, Mary breaks down the meteoric rise of video podcasts and encourages you to really ponder how adding video would affect your workflow and your budget. How will video get you closer to your podcasting goals, or is it a timesuck you just don't need? Dig into the pros and cons of tackling this extra format: How easy is it really to “just” add a video component?How do you figure out if your audience even wants to watch your podcast?Just how helpful will AI be for editing and marketing? Links worth mentioning from the episode: Episode 89, “Your Podcasting Questions Answered” - https://www.organizedsound.ca/your-podcasting-questions-answered-and-a-year-end-break-episode-89/Spotify research, “Spotify Unveils Uninterrupted Video Podcasts, Audience-Driven Payments, and the New Spotify for Creators Platform” - https://newsroom.spotify.com/2024-11-13/spotify-unveils-uninterrupted-video-podcasts-audience-driven-payments-and-the-new-spotify-for-creators-platformSounds Profitable, “Audio and Video Podcast Consumers in 2024, Part One” - https://soundsprofitable.com/article/audio-and-video-podcast/ Connect with Mary! Leave a voice note with your feedback at https://www.speakpipe.com/VisibleVoice or email visiblevoicepodcast@gmail.comGet the full transcript of the episode at http://www.visiblevoicepodcast.comRead up on more secrets with the Visible Voice Insights Newsletter https://www.organizedsound.ca/newsletterTo learn more or work with Mary, check out https://www.organizedsound.caLink up on LinkedIn https://www.linkedin.com/in/marychan-organizedsound/Engage on Instagram @OrganizedSoundProductions https://www.instagram.com/organizedsoundproductions Show Credits: Podcast audio design, engineering, and edited by Mary Chan of Organized Sound ProductionsShow notes written by Shannon Kirk of Right Words StudioPost-production support by Kristalee Forre of Forre You VAPodcast cover art by Emily Johnston of Artio Design Co. Transcript with Audio Description: [MUSIC IN - GHOSTHOOD FEATURING SARA AZRIEL “LET’S GO” BEGINS] ​​MARY: Video. It's one of the biggest things that people talk about these days for podcasting, because it feels like video is all the rage in the digital world. For podcasting you see clips of those interviews on social media. You hear of big names creating a studio and filming their podcast. You also see people talking with microphones. Like that visual aspect of a podcast is people with microphones. So the lines of audio first podcasting versus video podcasts are kind of blurring. But are they really? What's driving this need for video? And is it worth it for you as a podcaster to create a video for your podcast? I touched on this a little bit in episode 89, that's the episode on Your Podcasting Questions Answered as my last episode of 2024. But I wanted to bring this topic back up for an entire episode of its own because, like I said, there's so much talk about video these days that I wanted to address it. But like anything in tech, things change quickly. So know that this is recorded in March of 2025, and I may have a new episode in the future for more video talk, because I'm sure this isn't the end of it, and I'm sure that there's a lot more things I want to add, but there's only so much that can go into this short little solo episode. So as of today, I figure, let's talk video podcasts as of right now, and are they right for you and how you can potentially integrate video into your podcasting workflow if you choose to record visuals as well. This is episode number 92 of the Podcaster's Guide to a Visible Voice. << WOMAN SINGS: So so so so let’s go >> Hey, welcome to the show. Thanks for listening. Yeah, we're going to talk about video. [INTRO MUSIC ENDS] The appeal of video for podcasting is growing. It's making a huge shift. And you know what? It actually started a while ago, too. Spotify started to offer video podcasts in 2020. So that's five years ago now. Toward the end of last year, Spotify reported that more than 50% of their creators are actively publishing videos monthly on Spotify. But video for podcasting isn't new. There's been a version of that called vidcasts, or...
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    20 mins
  • Podcast Marketing Without Social Media with Amanda Laird - EP 91

    Podcast Marketing Without Social Media with Amanda Laird - EP 91
    Feb 24 2025
    How do you know if social media is really worth it? Social media inundates almost every aspect of our lives these days, from communicating with friends to deciding what to listen to, watch, or buy—all the way down the line to actually listening to, watching, and buying it. So, of course, many podcast creators worry that leaving social media behind is an enormous marketing faux pas. But what if it isn’t? Amanda Laird is the marketing pro behind Slow and Steady Studio. She wields more than two decades of PR and management experience to help small businesses and non-profits do just enough marketing to reach their goals in ways that make sense for them. In this episode, Amanda shares plenty of tips for figuring out whether that social media slog is paying off. You’ll discover the link between podcasting and social media, as well as the first steps to determining exactly how social media marketing serves your podcast—and how your podcast serves you—so you can make strategic decisions that drive success rather than drive you crazy. Hear Amanda’s insights on how essential social media really is to podcast marketing: What benefits are social media providing for your show?Where does podcasting fit in your marketing sandwich?What is your podcast’s consistent call to action?Should you consider moving your podcast to Substack? Links worth mentioning from the episode: Amelia Hruby’s podcast episode, “Should I host my podcast on Substack?”: https://www.softersounds.studio/softercast/should-i-host-my-podcast-on-substackEpisode 87, “Find Podcast Success While Doing Less”: https://www.organizedsound.ca/find-podcast-success-while-doing-less-episode-87/The Anxious Generation: How the Great Rewiring of Childhood Is Causing an Epidemic of Mental Illnesss by Johnathan Haidt - https://bookshop.org/p/books/the-anxious-generation-how-the-great-rewiring-of-childhood-is-causing-an-epidemic-of-mental-illness-jonathan-haidt/20144236?ean=9780593655030&next=t&next=tEngage with Amanda: Get some podcast clarity for your marketing with Amanda: https://www.slowandsteady.studio/ Connect with Mary! Leave a voice note with your feedback at https://www.speakpipe.com/VisibleVoice or email visiblevoicepodcast@gmail.comGet the full transcript of the episode at http://www.visiblevoicepodcast.comRead up on more secrets with the Visible Voice Insights Newsletter https://www.organizedsound.ca/newsletterTo learn more or work with Mary, check out https://www.organizedsound.caLink up on LinkedIn https://www.linkedin.com/in/marychan-organizedsound/Engage on Instagram @OrganizedSoundProductions https://www.instagram.com/organizedsoundproductions Show Credits: Podcast audio design, engineering, and edited by Mary Chan of Organized Sound ProductionsShow notes written by Shannon Kirk of Right Words StudioPost-production support by Kristalee Forre of Forre You VAPodcast cover art by Emily Johnston of Artio Design Co. Transcript with Audio Description: [MUSIC IN - GHOSTHOOD FEATURING SARA AZRIEL “LET’S GO” BEGINS] MARY: There's no shortage of distraction these days. We are digitally connected, and there's so much we can learn or be entertained by, especially from the world of social media. And today it's even more heightened because of all the research into how social media is playing a negative role in our mental health, and especially with kids growing up in this digital, like, hyper digital age. You know, recently, last year, there was Jonathan Haidt's wildly popular book called The Anxious Generation, how it connects social media to the epidemic of teen mental illness. Yet, as podcasters, we use social media without thinking much about it sometimes. We use it to promote our show. And if you have a business or organization that's tied to the podcast, that you need to talk about your message too, and it's all done on our screens, and it feels as if social media is the number one way to market the show, or sometimes even, like, the only way to market your show. So as a podcaster, we might think without social media, your message might sink without it. However, there really are alternatives. We marketed way before social media even existed. And so I've always thought, why can't we still market today like we did back in the day before social media existed? So on today's episode, we're talking about marketing without social media with Amanda Laird. Amanda is the Founder of Slow and Steady Studio and a marketing communications strategist. She has more than 20 years of experience in communications and PR and management, and now helps solopreneurs, small businesses, and nonprofit organizations do what she calls “just enough marketing to reach their goals their way”. And I love the idea of just enough marketing because I worked with her on one of her Clarity Sessions about two years ago. You know, my side of the story, which I tell briefly on the episode, is basically realizing how social media actually plays a role...
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    47 mins
  • Your Podcast As Your Own Media Platform - EP 90

    Your Podcast As Your Own Media Platform - EP 90
    Feb 10 2025
    What shifts in podcasting have you noticed in the last few months? In the first episode of 2025, Mary dives right into the changes we’ve seen in podcasting just since last fall. More and more hosts are leaning into partisan politics and using their shows to share their thoughts and concerns with a huge audience. This has further legitimized the industry, similar to when celebrities started to don the mantle of podcast host several years back. This mainstream growth has a real impact on your show, even if you aren’t interviewing Canada’s Prime Minister or the Democratic presidential candidate. Mary explores how you, as a podcast creator, can seize this opportunity to transform or elevate your show—ultimately your own media platform—to refresh stagnant formulas and revisit the most essential question: how does your podcast align with your values? Whether you’re brand new or years into podcasting, let’s think about: How podcasting becoming more mainstream affects you and your showHow you can lean into the shifts to bring a fresh perspectiveWhy you should use your podcast to control the message you want to spread Links worth mentioning from the episode: Find Podcast Success While Doing Less, Episode 87: https://www.organizedsound.ca/find-podcast-success-while-doing-less-episode-87/Canadian Prime Minister Justin Trudeau on facing impostor syndrome and taking criticism, Rethinking with Adam Grant: https://podcasts.apple.com/ca/podcast/canadian-prime-minister-justin-trudeau-on-facing-impostor/id1554567118?i=1000658497013Gratitude enhances health, brings happiness — and may even lengthen lives, Harvard Health: https://www.health.harvard.edu/blog/gratitude-enhances-health-brings-happiness-and-may-even-lengthen-lives-202409113071 Connect with Mary! Leave a voice note with your feedback at https://www.speakpipe.com/VisibleVoice or email visiblevoicepodcast@gmail.comGet the full transcript of the episode at http://www.visiblevoicepodcast.comRead up on more secrets with the Visible Voice Insights Newsletter https://www.organizedsound.ca/newsletterTo learn more or work with Mary, check out https://www.organizedsound.caLink up on LinkedIn https://www.linkedin.com/in/marychan-organizedsound/Engage on Instagram @OrganizedSoundProductions https://www.instagram.com/organizedsoundproductions Show Credits: Podcast audio design, engineering, and edited by Mary Chan of Organized Sound ProductionsShow notes written by Shannon Kirk of Right Words StudioPost-production support by Kristalee Forre of Forre You VAPodcast cover art by Emily Johnston of Artio Design Co. Transcript with Audio Description: [MUSIC IN - GHOSTHOOD FEATURING SARA AZRIEL “LET’S GO” BEGINS] MARY: Although it's February, and this is my first episode back from my year end break. Welcome back. It feels like a lifetime ago because so much has changed in this short little bit of time from my last episode that I published in early December. It's amazing what a few months can do for you. And toward the end of last year, too, in episode 87, called Find Podcast Success While Doing Less, that episode is a good one to listen to before this one, because it's kind of a continuation or maybe like a little addendum to that episode. Where are you on your podcasting journey to make your podcast more integrated with what you do and your values, especially in today's world when, yeah, we're still trying to figure out what to do with less time, less money, less capacity, all of that sort of stuff. So if you haven't listened to episode 87 yet, make sure you go find that one and then continue on to this one. Because, yeah, the world has changed. It doesn't matter which part of the world you live in. And I usually don't get very political. This podcast isn't political at all. And I don't slide into that realm. But I feel like with everything that I do, whether that is my personal life, my podcasting life, my business life, everything is all intertwined. So what does that political landscape actually mean for podcasting as a whole? And then more specifically, what does it mean for your show? A few things, actually. So listen in. This is episode number 90 of the Podcaster's Guide to a Visible Voice. << WOMAN SINGS: So so so so let’s go >> Hey, welcome back to the show. Oh, my gosh. This is episode 90. [INTRO MUSIC ENDS] And as I usually start my year, I like to go back on, okay, what did I do on my podcast? What do I want to talk about this year? And things like that? And I realized I'm going into my sixth year of this particular podcast. I've done podcasting before with a different show, but this one, this is my sixth year for this. And that also means I'm going into my eighth year in my podcast production company. Who would have thought when I started this adventure? So thank you so much. Whether you are a longtime listener, whether you've known me from the beginning of my podcast production company or even before then, if I'm lucky ...
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    19 mins
  • Your Podcasting Questions Answered and a Year End Break - EP 89

    Your Podcasting Questions Answered and a Year End Break - EP 89
    Dec 9 2024
    How are your values guiding your voice, schedule, and future plans for your show? The holiday season is upon us, and that makes this the final 2024 episode of The Podcaster’s Guide to the Visible Voice! Throughout the year, Mary fields tons of questions about all things recording, speaking, and producing. So, here’s a round-up of some of the impossible-to-Google questions most podcast creators ask at some point. From embracing the volume of your voice to easy-to-implement recording hacks for guest episodes, wrap up your year and feel empowered to launch or continue your show in 2025 with these practical tips from a seasoned podcast strategist and voice coach. Get inspired for your upcoming podcast season: How to reframe the “professional” voice in podcastingConsider capacity: taking breaks as a solo creatorThe future expectations of adding videoEasy tips to take your recording process to the next level Listen to this year’s guest episodes: Accessibility in Podcasting for Hard-of-Hearing Listeners with Kellina Powell, Episode 88: https://www.organizedsound.ca/accessibility-in-podcasting-for-hard-of-hearing-listeners-with-kellina-powell-episode-88/Warm Up to a Healthier, More Confident Voice with Nic Redman, Episode 86: https://www.organizedsound.ca/warm-up-to-a-healthier-more-confident-voice-with-nic-redman-episode-86/Simplify Your Workflow to Keep Your Podcasting Passion Alive with Craig Constantine, Episode 84: https://www.organizedsound.ca/simplify-your-workflow-to-keep-your-podcasting-passion-alive-with-craig-constantine-episode-84/Start a Ripple Effect of Continuous Learning with Beth Cougler Blom, Episode 81: https://www.organizedsound.ca/start-a-ripple-effect-of-continuous-learning-with-beth-cougler-blom-episode-81/Making Accessibility Possible in Podcasting with Joel McKinnon, Episode 79: https://www.organizedsound.ca/making-accessibility-possible-in-podcasting-with-joel-mckinnon-episode-79/Why We Need To Highlight Our Humanity In Podcasting with Erin Moon, Episode 77: https://www.organizedsound.ca/why-we-need-to-highlight-our-humanity-in-podcasting-with-erin-moon-episode-77/Writing For Your Podcast with Shannon Kirk, Episode 75: https://www.organizedsound.ca/writing-for-your-podcast-with-shannon-kirk-episode-75/Crafting a Consistent Brand Story with Brigitte Bojkowszky, Episode 73: https://www.organizedsound.ca/crafting-a-consistent-brand-story-with-brigitte-bojkowszky-episode-73/Voice Health: Treat Your Podcasting Instrument With Care, Episode 85: https://www.organizedsound.ca/voice-health-treat-your-podcasting-instrument-with-care-episode-85/Organic Discovery for Podcasts, Episode 67: https://www.organizedsound.ca/organic-discovery-for-podcasts-episode-67/Learn more about Spotify for Creators: https://creators.spotify.com/ Connect with Mary! Leave a voice note with your feedback at https://www.speakpipe.com/VisibleVoice or email visiblevoicepodcast@gmail.comGet the full transcript of the episode at http://www.visiblevoicepodcast.comRead up on more secrets with the Visible Voice Insights Newsletter https://www.organizedsound.ca/newsletterTo learn more or work with Mary, check out https://www.organizedsound.caLink up on LinkedIn https://www.linkedin.com/in/marychan-organizedsound/Engage on Instagram @OrganizedSoundProductions https://www.instagram.com/organizedsoundproductions Show Credits: Podcast audio design, engineering, and edited by Mary Chan of Organized Sound ProductionsShow notes written by Shannon Kirk of Right Words StudioPost-production support by Kristalee Forre of Forre You VAPodcast cover art by Emily Johnston of Artio Design Co. Transcript with Audio Description: [MUSIC IN - GHOSTHOOD FEATURING SARA AZRIEL “LET’S GO” BEGINS] MARY: Over the course of the year, I get plenty of podcasting and audio or voice related questions, as you could guess from the work that I do. And like we've talked about on the podcast before, no question is a dumb question. Podcasting questions come up all the time. Whether they might be a bit more foundational, like, what mic do you buy? How do you record online, how do you get the best sound? Those are more technical questions, but for this episode I wanted to go beyond that, because if you can google it, does it really make for an interesting or exciting podcast episode? Probably not. So I wanted to get under those almost superficial layers. So as we wrap up the year, I'm going to answer three very common questions that I get a lot. And as always, touch upon your podcasting values as we close out this year. This is episode number 89, the last episode for 2024, on the Podcaster's Guide to a Visible Voice. << WOMAN SINGS: So so so so let’s go >> Hey, thanks for listening to the show, but before we get to the questions, a little Q&A. I wanted to share a voice note with you first, from someone's voice story. [INTRO MUSIC ENDS] This is back in episode 85 about your voice health and treating your podcasting instrument ...
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    25 mins
  • Accessibility in Podcasting for Hard-of-Hearing Listeners with Kellina Powell - EP 88

    Accessibility in Podcasting for Hard-of-Hearing Listeners with Kellina Powell - EP 88
    Nov 25 2024
    How can you make your podcast more accessible to people who are deaf and hard of hearing? It goes without saying that we don’t know what we don’t know. When it comes to how people with auditory differences—such as those who are deaf and hard of hearing—interact with our podcasts, the only way to learn how to do better and make those episodes more accessible is to ask. And that’s exactly what this episode does. Kellina Powell is an author and speaker who helps deaf and hard-of-hearing women express themselves with confidence in a hearing world. Tuck in your earbuds and get ready to listen and learn as Mary and Kellina discuss the nuances of engaging with podcasts as a hard-of-hearing listener. How big a role does video play? Is all the effort we put into creating transcripts paying off? Kellina weighs in with helpful transparency from first-hand experience about the accessibility questions you’ve always wanted to ask. Learn from Kellina’s unique perspective of the audible world: How your microphone affects sounds picked up during recordingThe difference in how hearing and hard-of-hearing people filter ambient noiseHow we can make our transcripts more accessible to those who need themHow to respectfully ask questions about accessibility Links worth mentioning from the episode: Episode 84 “Simplify Your Workflow to Keep Your Podcasting Passion Alive with Craig Constantine” - https://www.organizedsound.ca/simplify-your-workflow-to-keep-your-podcasting-passion-alive-with-craig-constantine-episode-84/ Engage with Kellina: Buy Kellina’s book, “Everyday I Am Just Deaf” - https://bookshop.org/p/books/everyday-i-am-just-deaf-life-in-a-hearing-world-with-deaf-queen-boss-kellina-powell/18522433?ean=9781778112102Connect with Kellina - https://www.kellinaempowerment.com/ Connect with Mary! Leave a voice note with your feedback at https://www.speakpipe.com/VisibleVoice or email visiblevoicepodcast@gmail.comGet the full transcript of the episode at http://www.visiblevoicepodcast.comRead up on more secrets with the Visible Voice Insights Newsletter https://www.organizedsound.ca/newsletterTo learn more or work with Mary, check out https://www.organizedsound.caLink up on LinkedIn https://www.linkedin.com/in/marychan-organizedsound/Engage on Instagram @OrganizedSoundProductions https://www.instagram.com/organizedsoundproductions Show Credits: Podcast audio design, engineering, and edited by Mary Chan of Organized Sound ProductionsShow notes written by Shannon Kirk of Right Words StudioPost-production support by Kristalee Forre of Forre You VAPodcast cover art by Emily Johnston of Artio Design Co. Transcript with Audio Description: << MUSIC IN - GHOSTHOOD FEATURING SARA AZRIEL “LET’S GO” BEGINS >> MARY: You don't know what you don't know. And that goes for all sorts of things, not just any podcasting. But in the world of accessibility that is especially true. We can't create an environment to support accessibility features until we understand how someone actually interacts with it. Not what all the gurus and experts are telling us, but actual people. All the good and the bad things, what works, what doesn't. This usability aspect is really important to know. But in podcasting, an audio medium, how accessible are they to people who are hard of hearing? How do you create podcasts that can be more accessible in an audio-focused world? For some insight, I reached out to Kellina Powell, the Deaf Queen Boss. Kellina empowers deaf and hard of hearing women to express themselves fully and be heard in the hearing world with confidence. We recorded this conversation at the height of 2024, in the summer heat. So it was really hot out where she lives in the Toronto area. And I took this opportunity to let her A, feel at ease with the tech that she wanted to use for our recording. So in this case an iPad, so she could have captions automatically since we were not using video for the recording. And then B, I also realized for you as the listener, since she's outside, you can actually hear how things are recorded and heard from her point of view. So you'll hear it all and I want you to hear all of it. Not all podcasts are recorded in quiet rooms. So I wanted to use this episode as a great example of what it can be like when audio is used in a natural outdoors environment versus a closed environment. You'll hear the difference, because she'll be outside and I'll be in my quiet space. So what I've done differently with this episode is the editing. I slowly faded out her side of the recording when I'm speaking, so you can hear the difference. But there were also some spots that I left in while I was speaking. So you can hear her background too, because different mics record differently and the environment you're in plays a significant role in the outcome of your audio. So there were spots where I was talking and her background was full of great noise. As in you could hear the wind, birds chirping, ...
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    32 mins
  • Find Podcast Success While Doing Less - EP 87

    Find Podcast Success While Doing Less - EP 87
    Nov 11 2024
    What could doing less look like for your podcast? Life is chaos these days. The hours often seem to fill up instantly with all the things on your plate, so don’t feel bad if publishing podcast episodes start to slide to the bottom of your to-do list. Stumbling on the podcasting flow is totally normal—and totally fixable. The good news is that you can cut back on your workload and still release an impactful, exciting show. Curbing the number of hours you spend prepping, recording, editing, publishing, and promoting doesn’t have to result in lower-quality episodes. By circling back to your original goals and finding ways to trim, rearrange, and even cut tasks that don’t serve you, a process emerges that keeps you excited to create but not bogged down for hours and hours you just don’t have. Yes, you have the potential to balance more rest and a meaningful show: How to check in on your definition of successWhy you’re getting better with every show, even if you didn’t noticeHow to go out with heart if you decide to take a break Links worth mentioning from the episode: Episode 84, “Simplify Your Workflow to Keep Your Podcasting Passion Alive with Craig Constantine” - https://www.organizedsound.ca/simplify-your-workflow-to-keep-your-podcasting-passion-alive-with-craig-constantine-episode-84/Episode 86, “Warm Up to a Healthier, More Confident Voice with Nic Redman” - https://www.organizedsound.ca/warm-up-to-a-healthier-more-confident-voice-with-nic-redman-episode-86/Edison Research, Infinite Dial 2024 - https://www.edisonresearch.com/the-infinite-dial-2024/Edison Research, Infinite Dial 2023 - https://www.edisonresearch.com/wp-content/uploads/2023/03/The-Infinite-Dial-2023.pdf Connect with Mary! Leave a voicemail with your feedback at https://www.speakpipe.com/VisibleVoice or email visiblevoicepodcast@gmail.comGet the full transcript of the episode at http://www.visiblevoicepodcast.comRead up on more secrets with the Visible Voice Insights Newsletter https://www.organizedsound.ca/newsletterTo learn more or work with Mary, check out https://www.organizedsound.caLink up on LinkedIn https://www.linkedin.com/in/marychan-organizedsound/Engage on Instagram @OrganizedSoundProductions https://www.instagram.com/organizedsoundproductions Show Credits: Podcast audio design, engineering, and edited by Mary Chan of Organized Sound ProductionsPodcast cover art by Emily Johnston of Artio Design Co.Show notes written by Shannon Kirk of Right Words StudioPost-production support by Kristalee Forre of Forre You VA Transcript with Audio Description: [MUSIC IN - GHOSTHOOD FEATURING SARA AZRIEL “LET’S GO” BEGINS] MARY: What's possible if you can do less on your podcast, but still achieve your goals. This very specific moment in time. We're looking at the very end of 2024. We're in early November. As I record this, I feel like the collective Western world is at a standstill, kind of waiting in the wings, in limbo to see what's going to drop next. Whether that is interest rates for housing, local or federal elections, cost of living, like grocery prices rising. And you know, there's still like the day to day stuff like managing your work and your podcast is part of that. So there's a lot happening in your world, and podcasting might not be at the top of your list of to do’s. I know. And you know what? I'm here to say that it's okay if that's what you're thinking. Like, I got other things to do than to work on my podcast right now. And yeah, it's okay. And this is coming from someone who makes a living editing, managing and strategizing other people's podcasts. Podcasts is mainly what I do. So that's a scary thought for me that if I'm telling people to podcast less, is that going to be less for me as well? How do I survive that? But once you take a step back, less is more. As they say, doing less at this time in history can reap many benefits in the future. During your podcasting journey, just like any other parts of your life, it's always good to take a step back. Ask yourself, is there anything I can optimize or do less of, while still enjoying making my show? So let's get into how you can reassess your podcast, so you can still have fun creating a show that you love and have the work of making a podcast that meets your capacity. This is episode 87 on the Podcaster's Guide to a Visible Voice. << WOMAN SINGS: So so so so let’s go >> In our fast paced, moving, technological world, many things are grabbing our attention. [INTRO MUSIC ENDS] And as creators of content, how do you want to create content for this world? I would like to think that we're not creating content just for the sake of creating content, adding noise to what is already out there. But you know what? If you want to create content for the sake of creating content, that's your goal? All the power to you. But if you're here to nurture those relationships, get more clients, practice your messaging, and maybe experiment ...
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    24 mins
  • Warm Up to a Healthier, More Confident Voice with Nic Redman - EP 86

    Warm Up to a Healthier, More Confident Voice with Nic Redman - EP 86
    Oct 28 2024
    What can you do to keep your voice in tip-top shape? As podcasters, we use our voices a lot. Chances are, that essential instrument of yours has temporarily abandoned you in the past. Whether the symptom stems from getting sick or from overuse, waking up to croaks, rasps, or silence is an awful feeling, especially if deadlines or interviews are looming. In this timely episode, Mary returns to the mic on the heels of her own voice loss to talk swollen vocal folds and slug tongue with Nic Redman, a vocal coach and voiceover artist who has spent almost 20 years helping professional speakers hone their voices. Nic is a font of healthy voice inspiration, sharing everything from the importance of hydration (and the truth about which beverages count) to warmups that will get your tongue trilling, your lips flapping, and your vocal cords folding. Come to terms with what you can and can’t control about your listener’s reaction to your unique voice and be reminded about what a privilege it is, literally and figuratively, to have a voice. This episode is packed with light science and exaggerated facial expressions you can practically see, all in the interest of keeping you talking for years to come. Join Nic and Mary for interactive vocal warmups and other voice health tips: Silly faces and weird noises that can help your voice even when you’re sickWhy you need to get out of your own head and stop self-editing your voiceHow to sound just as energized at the top of your episode as you do at the endThe benefit of vocal warmups beyond just keeping your voice healthy Links worth mentioning from the episode: Podcasting For Business Conference - https://pfbcon.com/Enter to win a ticket to the conference by sending your voice note - http://www.VisibleVoicePodcast.com/Listen to Episode 70, How to Use Research and Reports to Guide Your Podcast with Megan Dougherty - https://www.organizedsound.ca/how-to-use-research-and-reports-to-guide-your-podcast-with-megan-dougherty-episode-70/ Engage with Nic: Learn more about Nic’s work on her website - https://nicolaredman.com/Listen to the Voice Coach podcast - https://nicolaredman.com/voice-coach-podcast/Get your copy of Nic’s book at www.onthemicbook.comConnect with her on Instagram - https://www.instagram.com/nicredvoice/ Connect with Mary! Leave a voicemail with your feedback at https://www.speakpipe.com/VisibleVoice or email visiblevoicepodcast@gmail.comGet the full transcript of the episode at http://www.visiblevoicepodcast.comRead up on more secrets with the Visible Voice Insights Newsletter https://www.organizedsound.ca/newsletterTo learn more or work with Mary, check out https://www.organizedsound.caLink up on LinkedIn https://www.linkedin.com/in/marychan-organizedsound/Engage on Instagram @OrganizedSoundProductions https://www.instagram.com/organizedsoundproductions Show Credits: Podcast audio design, engineering, and edited by Mary Chan of Organized Sound ProductionsPodcast cover art by Emily Johnston of Artio Design Co.Show notes written by Shannon Kirk of Right Words StudioPost-production support by Kristalee Forre of Forre You VA Transcript with Audio Description: << MUSIC IN - GHOSTHOOD FEATURING SARA AZRIEL “LET’S GO” BEGINS >> MARY: << VOCAL WARM UP NOISES >> That is a good lion roar. That's what I like to do. The trills and the lion roars. Ah, vocal warmups. They are really, really handy. Actually, you know, on my last episode, I did talk about losing my voice and how your voice is truly what makes or breaks your podcast. And, you know, it's been a month since that and I still feel a little dry in the throat. So, you know, these vocal warmups are really, really helping. And luckily enough, if you can see a silver lining to losing my voice, I already had this interview scheduled with Nic Redman when I lost my voice. So kind of good timing because she gives us some really great tips. Nic has recorded and spoken for a living for nearly 20 years and coaches people to vocally free at home on the mic every day. She has been featured multiple times on BBC and Times Radio, as well as the Guardian, Irish Times and the Metro. So she really knows what she's talking about here. And some of these tips about podcasting while you're sick is so great because we're doing it real live in the moment with me, but also that preventative side that so many podcasters don't think about. And you know what, sometimes I skip over it myself. So this episode is really great about learning that preventative side too. So it's all about before you ever even lose your voice from using it too much, you gotta listen to Nic and what she has to say. But aside from the vocal health, we also get into the depths of the problems of self monitoring your own voice. That leads to a lot of concern for how we sound and how we're perceived versus owning our voice. She gives a lot of great examples for this during this episode. So make sure you practice along, when we're doing our ...
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    43 mins